36F
Sophistication Index

Counterpoint Legal

HQ San Diego, CA#80 of 286 Attorneys 1 counterpointfirm.com Tel 6194304453
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Counterpoint Legal is a San Diego, California-based personal injury firm running 14 technologies across 9 categories. Key investments include Google Analytics for analytics, Contact Form 7 for forms & GoDaddy Website Builder for cms. Within the Basic Tech Adopters segment (6,792 firms), Counterpoint Legal ranks #2767 and outperforms 59% of peers on technology adoption.

Market Segment View segment →
Basic Tech Adopters 6792 firms
59.3% Percentile
#2767 Rank in segment
36.4 Segment avg SI

Firms with moderate tool usage focused on awareness and engagement but lacking in conversion and retention.

Technology Stack 14 tools detected
Analytics 2
Google Analytics Google Tag Manager
CMS 2
GoDaddy Website Builder WordPress
Email Infrastructure 1
Microsoft 365
Fonts 2
Font Awesome Google Fonts
Forms 2
Contact Form 7 WPForms
JS Library 1
jQuery
Page Builder 1
WPBakery
Programming Language 1
PHP
UI Framework 2
Bootstrap Tailwind CSS
Tech Investment Profile vs. peer average
Analytics Advertising Intake CRM / Case SEO Email Content Platform This firmPeer avg
Gap Analysis vs. segment centroid
Analytics
behind
Advertising
behind
Intake
behind
CRM / Case
behind
SEO
behind
Email
behind
Content
ahead
Platform
behind
Your firm Segment avg
True Competitors by tech DNA similarity
FirmScoreSimilaritySegment
kaveh law 24.0 100.0% Basic Tech Adopters
Veron, Bice, Palermo & Wilson LLC 35.5 100.0% Basic Tech Adopters
Katz Law APC 42.5 100.0% Basic Tech Adopters
David Law Office, P.A. 48.5 100.0% Basic Tech Adopters
Kenney & Sams, P.C. 32.0 100.0% Basic Tech Adopters
Therouselawfirm 35.5 100.0% Basic Tech Adopters
Mewafylaw 35.5 100.0% Basic Tech Adopters
petrarcalaw.com 39.5 100.0% Basic Tech Adopters
Funnel Coverage 2/4 stages
Awareness
60%
Google Analytics · Google Tag Manager
Engagement
60%
Contact Form 7 · WPForms
Conversion
0%
Retention
0%
Technology Opportunities used by peers
Google Workspace
48.5% of Basic Tech Adopters
Google reCAPTCHA
40.9% of Basic Tech Adopters
Gravity Forms
32.7% of Basic Tech Adopters
Elementor
21.1% of Basic Tech Adopters
Facebook Pixel
20.2% of Basic Tech Adopters
Local Competitors same state, similar size
FirmScoreGradeAttysCity
Counterpoint Legal 35.5 F 1 San Diego you
Law Ofc Kim James Kakadelas 13.5 F 10 Carlsbad
Foldenauer Law Group, Aplc 20.0 F 10 San Diego
Raymond E. Frost & Associates 0.0 F 10 Fremont
DP Injury Attorneys 55.5 C 10 San Diego
Singleton Schreiber 68.3 B- 10 Tustin
Office Locations 1 offices
Headquarters
San Diego, CA
600 B St, 92101-4510

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Misty
Misty Firm Data Analyst