14F
Sophistication Index

Kinney Law, PC

HQ Sturgis, SD#1 of 1 ckinneylaw.com Tel 6056422147
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Kinney Law, PC is a Sturgis, South Dakota-based personal injury firm running 10 technologies across 9 categories. Key investments include Google Analytics for analytics, TrustIndex for reviews & WordPress for cms. Within the Awareness-Only Firms segment (7,198 firms), Kinney Law, PC ranks #2193 and outperforms 70% of peers on technology adoption.

Market Segment View segment →
Awareness-Only Firms 7198 firms
69.5% Percentile
#2193 Rank in segment
13.0 Segment avg SI

Firms investing in tools primarily for brand awareness without engaging or converting clients.

Technology Stack 10 tools detected
Analytics 1
CMS 1
JS Library 1
Maps 1
Programming Language 1
PHP
Reviews 1
Structured Data 1
UI Framework 1
Tech Investment Profile vs. peer average
Analytics Advertising Intake CRM / Case SEO Email Content Platform This firmPeer avg
Gap Analysis vs. segment centroid
Analytics
on-par
Advertising
behind
Intake
behind
CRM / Case
behind
SEO
ahead
Email
behind
Content
ahead
Platform
behind
Your firm Segment avg
True Competitors by tech DNA similarity
FirmScoreSimilaritySegment
lawdoctorben.com 9.5 100.0% Awareness-Only Firms
Fgirenonv 13.5 100.0% Awareness-Only Firms
Law Offices of John Kenneth Pineau, P.C. 14.5 100.0% Awareness-Only Firms
Alers Law 17.5 100.0% Awareness-Only Firms
Philipsraaymakerslaw 46.0 100.0% Basic Tech Adopters
Rencher Law Group PC 21.5 100.0% Awareness-Only Firms
seriouslawyerny.com 9.5 100.0% Awareness-Only Firms
Poseidon Defense A.P.C. 9.5 100.0% Awareness-Only Firms
Funnel Coverage 1/4 stages
Awareness
40%
Google Analytics
Engagement
0%
Conversion
0%
Retention
0%
Technology Opportunities used by peers
Microsoft 365
48.7% of Awareness-Only Firms
Google Workspace
43.6% of Awareness-Only Firms
Google Tag Manager
24.7% of Awareness-Only Firms
Google reCAPTCHA
13.5% of Awareness-Only Firms
Elementor
12.9% of Awareness-Only Firms
Local Competitors same state, similar size
FirmScoreGradeAttysCity
13.5 F — Sturgis you
Beardsley Jensen & Lee 58.3 C 8 Rapid City
Heidepriem, Purtell, Siegel and Hinrichs LLP 73.5 B 7 Sioux Falls
Hoy Trial Lawyers Prof 34.5 F 6 Sioux Falls
Northern Plains Justice 29.5 F 2 Sioux Falls
Brende & Meadors, LLP 65.0 B- 2 Sioux Falls
Office Locations 1 offices
Headquarters
Sturgis, SD
720 14Th St, 57785-1300

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