14F
Sophistication Index

choilaw.org

HQ Huntington Beach, CA#4 of 9 Attorneys 1 choilaw.org Tel 7143749977

choilaw.org is a Huntington Beach, California-based personal injury firm running 4 technologies across 3 categories. Key investments include Facebook Pixel for analytics, GoDaddy Website Builder for cms & Tailwind CSS for ui framework. Within the Awareness-Only Firms segment (7,198 firms), choilaw.org ranks #1254 and outperforms 83% of peers on technology adoption.

Market Segment View segment →
Awareness-Only Firms 7198 firms
82.6% Percentile
#1254 Rank in segment
13.0 Segment avg SI

Firms investing in tools primarily for brand awareness without engaging or converting clients.

Technology Stack 4 tools detected
Tech Investment Profile vs. peer average
Analytics Advertising Intake CRM / Case SEO Email Content Platform This firmPeer avg
Gap Analysis vs. segment centroid
Analytics
ahead
Advertising
behind
Intake
behind
CRM / Case
behind
SEO
behind
Email
behind
Content
on-par
Platform
behind
Your firm Segment avg
Firms with Similar Tech
FirmScoreSimilaritySegment
Rice Law PLLC 14.5 100.0% Unknown
Rthcg 14.5 100.0% Awareness-Only Firms
Westcottlawyers 14.5 100.0% Awareness-Only Firms
Riccowashburn 14.5 100.0% Awareness-Only Firms
Toponeassurancellc Godaddysites 14.5 100.0% Awareness-Only Firms
Lopez Trial Lawyers 14.5 100.0% Awareness-Only Firms
kisoblawfirm.com 14.5 100.0% Awareness-Only Firms
My Medicare Advisors 14.5 100.0% Awareness-Only Firms
Funnel Coverage 1/4 stages
Awareness
60%
Facebook Pixel · Google Analytics
Engagement
0%
Conversion
0%
Retention
0%
Technology Opportunities used by peers
Microsoft 365
48.7% of Awareness-Only Firms
WordPress
43.9% of Awareness-Only Firms
Google Workspace
43.6% of Awareness-Only Firms
Google Tag Manager
24.7% of Awareness-Only Firms
Google reCAPTCHA
13.5% of Awareness-Only Firms
Local Competitors same state, similar size
FirmScoreGradeAttysCity
14.5 F 1 Huntington Beach you
Law Ofc Kim James Kakadelas 13.5 F 10 Carlsbad
Foldenauer Law Group, Aplc 20.0 F 10 San Diego
Raymond E. Frost & Associates 0.0 F 10 Fremont
DP Injury Attorneys 55.5 C 10 San Diego
Singleton Schreiber 68.3 B- 10 Tustin
Office Locations 1 offices
Headquarters
Huntington Beach, CA
18685 Main Street, 92648

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Misty
Misty Firm Data Analyst Top Law Dog