14F
Sophistication Index

Balke & Williams

Balke & Williams is a law firm that specializes in personal injury cases. They provide legal representation for individuals who have been injured in auto accidents, workplace incidents, or due to some…

HQ Crystal Lake, IL#3 of 4 Attorneys 2 balkelaw.com Tel 8155854080
Personal Injury Medical Malpractice Workers' Compensation Law

Balke & Williams is a Crystal Lake, Illinois-based personal injury firm running 15 technologies across 10 categories. Key investments include Google Analytics for analytics, GoDaddy Website Builder for cms & Microsoft 365 for email infrastructure. The firm has 2 office locations, handling Personal Injury, Medical Malpractice, Workers' Compensation Law cases. Within the Awareness-Only Firms segment (7,198 firms), Balke & Williams ranks #985 and outperforms 86% of peers on technology adoption.

Market Segment View segment →
Awareness-Only Firms 7198 firms
86.3% Percentile
#985 Rank in segment
13.0 Segment avg SI

Firms investing in tools primarily for brand awareness without engaging or converting clients.

Technology Stack 15 tools detected
Email Infrastructure 2
JS Library 1
Page Builder 1
Programming Language 1
PHP
Security 1
Structured Data 1
UI Framework 2
Tech Investment Profile vs. peer average
Analytics Advertising Intake CRM / Case SEO Email Content Platform This firmPeer avg
Brand Identity extracted from site
Body Montserrat
Fonts Montserrat
Gap Analysis vs. segment centroid
Analytics
on-par
Advertising
behind
Intake
behind
CRM / Case
behind
SEO
ahead
Email
on-par
Content
ahead
Platform
ahead
Your firm Segment avg
Firms with Similar Tech
FirmScoreSimilaritySegment
Isu Armac 54.5 100.0% Retention Innovators
halawoffice.com 32.0 100.0% Basic Tech Adopters
The Shrable Law Firm 34.5 100.0% Basic Tech Adopters
Nelson & Fraenkel 37.0 100.0% Basic Tech Adopters
bizlawpro.com 34.5 100.0% Basic Tech Adopters
Moore, Christoff & Siddiqui, PLLC 34.5 100.0% Basic Tech Adopters
lawyerhelp4u.com 37.0 100.0% Basic Tech Adopters
Sheftall & Associates 32.0 100.0% Basic Tech Adopters
Funnel Coverage 1/4 stages
Awareness
60%
Google Analytics · Google Tag Manager
Engagement
0%
Conversion
0%
Retention
0%
Technology Opportunities used by peers
Google Workspace
43.6% of Awareness-Only Firms
Elementor
12.9% of Awareness-Only Firms
Local Competitors same state, similar size
FirmScoreGradeAttysCity
14.5 F 2 Crystal Lake you
Donald W Fohrman & Associates 28.0 F 10 Elmhurst
The Bryant Law Group 0.0 F 10 Chicago
Lawler Brown Law Firm 59.5 C 10 Marion
Attorneys of Chicago Personal Injury Lawyers 61.0 C+ 10 Chicago
Corboy & Demetrio 66.5 B- 10 Chicago
Attorney Roster 1 found
NameLocationPractice
Office Locations 2 offices
Headquarters
Crystal Lake, IL
7115 S Virginia Rd, 60014
Headquarters
Crystal Lake, IL
330 W. Terra Cotta Avenue Suite B, 60014

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Misty
Misty Firm Data Analyst Top Law Dog