10F
Sophistication Index

Zausmer PC

HQ Farmington Hills, MI#11 of 20 Attorneys 1 zausmer.com Tel (248) 851-4111

Zausmer PC is a Farmington Hills, Michigan-based personal injury firm running 11 technologies across 8 categories. Key investments include Google Analytics for analytics, WordPress for cms & Microsoft 365 for email infrastructure. Zausmer PC is part of the Awareness-Only Firms segment, a group of 7,198 firms with similar technology investment patterns.

Market Segment View segment →
Awareness-Only Firms 7198 firms
31.6% Percentile
#4924 Rank in segment
13.0 Segment avg SI

Firms investing in tools primarily for brand awareness without engaging or converting clients.

Technology Stack 11 tools detected
Analytics 1
CMS 1
Email Infrastructure 1
JS Library 1
Page Builder 2
Programming Language 1
PHP
UI Framework 2
Tech Investment Profile vs. peer average
Analytics Advertising Intake CRM / Case SEO Email Content Platform This firmPeer avg
Gap Analysis vs. segment centroid
Analytics
behind
Advertising
behind
Intake
behind
CRM / Case
behind
SEO
behind
Email
behind
Content
ahead
Platform
behind
Your firm Segment avg
True Competitors by tech DNA similarity
FirmScoreSimilaritySegment
Doncrawford 24.0 100.0% Engagement Specialists
Wilson Law Firm 9.5 100.0% Awareness-Only Firms
Capital Injury Law 23.0 100.0% Basic Tech Adopters
Huber & Palsir LLC 28.0 100.0% Basic Tech Adopters
Cutler & Associates 17.5 100.0% Engagement Specialists
biltonlaw.com 23.0 100.0% Basic Tech Adopters
Elginsurance 40.0 100.0% Basic Tech Adopters
Brown White & Osborn, LLP 4.0 100.0% Minimalist Tech Users
Funnel Coverage 1/4 stages
Awareness
40%
Google Analytics
Engagement
0%
Conversion
0%
Retention
0%
Technology Opportunities used by peers
Google Workspace
43.6% of Awareness-Only Firms
Google Tag Manager
24.7% of Awareness-Only Firms
Google reCAPTCHA
13.5% of Awareness-Only Firms
Elementor
12.9% of Awareness-Only Firms
Local Competitors same state, similar size
FirmScoreGradeAttysCity
9.5 F 1 Farmington Hills you
Hamo Law Firm 0.0 F 10 Flint
Blaske & Blaske PLC 13.5 F 10 Ann Arbor
Kajy Law 84.3 A- 10 Southfield
Buchanan Firm 18.5 F 10 Ada
John D Tallman attorney at law 26.0 F 10 Grands Rapid
Attorney Roster 1 found
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Misty
Misty Firm Data Analyst