54C-
Sophistication Index

Weiss & Paarz, PC

HQ Northfield, NJ#1 of 4 Attorneys 1 weisspaarz.com Tel 7322869044

Weiss & Paarz, PC is a Northfield, New Jersey-based personal injury firm running 15 technologies across 11 categories. Key investments include Google Analytics for analytics, Contact Form 7 for forms & WordPress for cms. Ranked #479 among 6,792 firms in the Basic Tech Adopters segment, Weiss & Paarz, PC outperforms 93% of PI firms nationally on technology investment.

Market Segment View segment →
Basic Tech Adopters 6792 firms
93.0% Percentile
#479 Rank in segment
36.4 Segment avg SI

Firms with moderate tool usage focused on awareness and engagement but lacking in conversion and retention.

Technology Stack 15 tools detected
Analytics 1
CMS 1
Email Infrastructure 2
JS Library 1
Performance 1
Programming Language 1
PHP
Security 1
UI Framework 2
Video Hosting 1
Tech Investment Profile vs. peer average
Analytics Advertising Intake CRM / Case SEO Email Content Platform This firmPeer avg
Gap Analysis vs. segment centroid
Analytics
behind
Advertising
behind
Intake
behind
CRM / Case
behind
SEO
behind
Email
ahead
Content
ahead
Platform
ahead
Your firm Segment avg
True Competitors by tech DNA similarity
FirmScoreSimilaritySegment
Carlos E. Sandoval PA 34.5 100.0% Basic Tech Adopters
tabibnialaw.com 43.5 100.0% Basic Tech Adopters
Crider Law Group 37.0 100.0% Basic Tech Adopters
attorneyronsmith.com 14.5 100.0% Awareness-Only Firms
Clark Hartpence 39.5 100.0% Basic Tech Adopters
gitlegalgroup.com 32.0 100.0% Basic Tech Adopters
Ramon, Rodriguez, & Blanco-Herrera, LLP 14.5 100.0% Awareness-Only Firms
Yakov Mushiyev & Associates, P.C. 36.0 100.0% Basic Tech Adopters
Funnel Coverage 2/4 stages
Awareness
40%
Google Analytics
Engagement
80%
Contact Form 7 · Gravity Forms · Wistia
Conversion
0%
Retention
0%
Technology Opportunities used by peers
Google Tag Manager
54.5% of Basic Tech Adopters
Elementor
21.1% of Basic Tech Adopters
Facebook Pixel
20.2% of Basic Tech Adopters
YouTube
15.8% of Basic Tech Adopters
WPBakery
11.6% of Basic Tech Adopters
Local Competitors same state, similar size
FirmScoreGradeAttysCity
54.0 C- 1 Northfield you
Kim, Lim & Partners 64.0 C+ 10 Suite 305
Todd J. Leonard Law Firm 76.8 B+ 10 Denville
Dummit Fradin 10.5 F 10 Mt. Laurel
Kates Nussman Ellis Earle & Landolfi LLP 64.0 C+ 10 Hackensack
Law Offices of Thomas Carroll Blauvelt, LLC 77.0 B+ 10 Woodbridge
Office Locations 1 offices
Headquarters
Northfield, NJ
2600 New Rd # A, 08225-1413

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