27F
Sophistication Index

Sullivan & Ward, P.C.

HQ West Des Moines, IA#8 of 15 sullivan-ward.com Tel 5152443500
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Sullivan & Ward, P.C. is a West Des Moines, Iowa-based personal injury firm running 11 technologies across 10 categories. Key investments include Google Analytics for analytics, Contact Form 7 for forms & WordPress for cms. Within the Engagement Specialists segment (2,353 firms), Sullivan & Ward, P.C. ranks #380 and outperforms 84% of peers on technology adoption.

Market Segment View segment →
Engagement Specialists 2353 firms
83.9% Percentile
#380 Rank in segment
19.7 Segment avg SI

Firms that focus on client engagement without significant awareness or conversion efforts.

Technology Stack 11 tools detected
Analytics 1
CMS 1
Email Infrastructure 1
Forms 1
JS Library 1
Page Builder 1
Programming Language 1
PHP
Security 1
UI Framework 1
Tech Investment Profile vs. peer average
Analytics Advertising Intake CRM / Case SEO Email Content Platform This firmPeer avg
Gap Analysis vs. segment centroid
Analytics
ahead
Advertising
on-par
Intake
behind
CRM / Case
behind
SEO
behind
Email
on-par
Content
on-par
Platform
ahead
Your firm Segment avg
True Competitors by tech DNA similarity
FirmScoreSimilaritySegment
Brushe Law 37.5 100.0% Basic Tech Adopters
Marquardt & Belmonte 27.0 100.0% Basic Tech Adopters
blanchard.law 13.5 100.0% Awareness-Only Firms
Lerner Law Firm, PC 0.0 100.0% Minimalist Tech Users
legalsmithny.com 27.0 100.0% Basic Tech Adopters
Jwilliamsinsurance 33.5 100.0% Basic Tech Adopters
Neil L. Krupnick Inc 32.0 100.0% Engagement Specialists
Will Trial Lawyers 33.5 100.0% Basic Tech Adopters
Funnel Coverage 2/4 stages
Awareness
40%
Google Analytics
Engagement
40%
Contact Form 7
Conversion
0%
Retention
0%
Technology Opportunities used by peers
Google Workspace
37.0% of Engagement Specialists
Elementor
21.0% of Engagement Specialists
Slider Revolution
18.5% of Engagement Specialists
Gravity Forms
18.3% of Engagement Specialists
YouTube
16.0% of Engagement Specialists
Local Competitors same state, similar size
FirmScoreGradeAttysCity
27.0 F — West Des Moines you
Shindler, Anderson, Goplerud & Weese 9.5 F 13 West Des Moines
Stuart Tinley Law Firm LLP 0 F 7 Council Bluffs
Spaulding & Shaull, P.L.C. 0.0 F 6 Des Moines
Johnson, Mulholland, Cochrane, Cochrane, Yung & Engler, P.L.C. 64.0 C+ 5 Fort Dodge
RSH Legal 61.5 C+ 5 Cedar Rapids
Office Locations 1 offices
Headquarters
West Des Moines, IA
6601 Westown Pkwy Ste 200, 50266-7733

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