34F
Sophistication Index

Smith & Hassler

Smith & Hassler, Attorneys At Law, is a law firm based in Houston, Texas. With over 30 years of experience, they specialize in personal injury and car accident cases. They are known for their aggressi…

HQ Houston, TX#261 of 905 Attorneys 29 smithandhassler.com Tel 8777771529

Smith & Hassler operates 30 offices across TX & Texas, backed by 8 technologies spanning 7 categories. Key investments include Google Tag Manager for analytics, Contact Form 7 for forms & WordPress for cms. The firm has 2 attorneys & 30 office locations. Smith & Hassler is part of the Basic Tech Adopters segment, a group of 6,792 firms with similar technology investment patterns.

Market Segment View segment →
Basic Tech Adopters 6792 firms
47.7% Percentile
#3552 Rank in segment
36.4 Segment avg SI

Firms with moderate tool usage focused on awareness and engagement but lacking in conversion and retention.

Technology Stack 8 tools detected
Analytics 1
CMS 1
Email Security 1
Forms 1
JS Library 1
Programming Language 1
PHP
UI Framework 2
Tech Investment Profile vs. peer average
Analytics Advertising Intake CRM / Case SEO Email Content Platform This firmPeer avg
Gap Analysis vs. segment centroid
Analytics
behind
Advertising
behind
Intake
behind
CRM / Case
behind
SEO
behind
Email
ahead
Content
ahead
Platform
behind
Your firm Segment avg
True Competitors by tech DNA similarity
FirmScoreSimilaritySegment
gtandslaw.com 9.5 100.0% Minimalist Tech Users
Brandon Banks Law APC 9.5 100.0% Awareness-Only Firms
Bribriesco Law Firm 23.0 100.0% Basic Tech Adopters
Law Office of John N. Elliott 9.5 100.0% Awareness-Only Firms
Anthony & Partners, PLLC 4.0 100.0% Minimalist Tech Users
Eisenmenger, Robinson & Peters, P.A. 9.5 100.0% Awareness-Only Firms
Cole Pedroza LLP 9.5 100.0% Awareness-Only Firms
Coveredcaliforniacertifiedagent 9.5 100.0% Awareness-Only Firms
Funnel Coverage 2/4 stages
Awareness
40%
Google Tag Manager
Engagement
40%
Contact Form 7
Conversion
0%
Retention
0%
Technology Opportunities used by peers
Google Analytics
89.9% of Basic Tech Adopters
Microsoft 365
52.3% of Basic Tech Adopters
Google Workspace
48.5% of Basic Tech Adopters
Google reCAPTCHA
40.9% of Basic Tech Adopters
Gravity Forms
32.7% of Basic Tech Adopters
Local Competitors same state, similar size
FirmScoreGradeAttysCity
33.5 F 29 Houston you
The Doan Law Firm 75.0 B+ 43 Houston
The Wooley Law Firm, PLLC 0.0 F 43 Dallas
Mr. Law 37.3 F 43 Dallas
Patino Law Office 78.0 B+ 43 Mc Allen
Stewart J. Guss 83.5 A- 43 Houston
Attorney Roster 2 found
NameLocationPractice
Daragh John Carter Wichita Falls, Texas personal-injury

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Misty
Misty Firm Data Analyst