24F
Sophistication Index

Swanson, Martin & Bell, LLP

HQ Chicago, IL#192 of 384 Attorneys 1 smbtrials.com Tel 3123219100

Swanson, Martin & Bell, LLP is a Chicago, Illinois-based personal injury firm running 10 technologies across 10 categories. Key investments include Google Analytics for analytics, WordPress for cms & Google Workspace for email infrastructure. Ranked #378 among 7,198 firms in the Awareness-Only Firms segment, Swanson, Martin & Bell, LLP outperforms 95% of PI firms nationally on technology investment.

Market Segment View segment →
Awareness-Only Firms 7198 firms
94.8% Percentile
#378 Rank in segment
13.0 Segment avg SI

Firms investing in tools primarily for brand awareness without engaging or converting clients.

Technology Stack 10 tools detected
Analytics 1
CMS 1
Email Infrastructure 1
Email Security 1
Fonts 1
JS Library 1
Programming Language 1
PHP
remote_access 1
UI Framework 1
video_conferencing 1
Tech Investment Profile vs. peer average
Analytics Advertising Intake CRM / Case SEO Email Content Platform This firmPeer avg
Gap Analysis vs. segment centroid
Analytics
behind
Advertising
behind
Intake
behind
CRM / Case
behind
SEO
behind
Email
ahead
Content
on-par
Platform
behind
Your firm Segment avg
Firms with Similar Tech
FirmScoreSimilaritySegment
Fraser Stryker PC LLO 37.5 100.0% Awareness-Only Firms
walsworthlaw.com 24.0 99.6% Awareness-Only Firms
Walsworth 24.0 99.6% Awareness-Only Firms
Gibbs Giden Locher Turner Senet & Wittbrodt 24.0 99.6% Awareness-Only Firms
Ellis & Winters 24.0 99.6% Awareness-Only Firms
Kaplin Stewart 24.0 99.6% Awareness-Only Firms
Kanner & Whiteley 24.0 99.5% Minimalist Tech Users
carrallison.com 24.0 99.3% Awareness-Only Firms
Funnel Coverage 1/4 stages
Awareness
40%
Google Analytics
Engagement
0%
Conversion
0%
Retention
0%
Technology Opportunities used by peers
Microsoft 365
48.7% of Awareness-Only Firms
Google Tag Manager
24.7% of Awareness-Only Firms
Google reCAPTCHA
13.5% of Awareness-Only Firms
Elementor
12.9% of Awareness-Only Firms
Local Competitors same state, similar size
FirmScoreGradeAttysCity
24.0 F 1 Chicago you
Donald W Fohrman & Associates 28.0 F 10 Elmhurst
Attorneys of Chicago Personal Injury Lawyers 61.0 C+ 10 Chicago
Lawler Brown Law Firm 59.5 C 10 Marion
The Bryant Law Group 0.0 F 10 Chicago
Corboy & Demetrio 66.5 B- 10 Chicago
Office Locations 1 offices
Headquarters
Chicago, IL
3300 N Wabash Ave 2900, 60611

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Misty
Misty Firm Data Analyst Top Law Dog