14F
Sophistication Index

Peters, Habib, McKenna, Juhl-Rhodes & Cardoza Llp.

The law firm of Peters, Habib, McKenna, Juhl Rhodes & Cardoza, LLP has been helping clients for over 100 years. When you have a legal issue that has the potential to impact your life, you deserve to b…

HQ Chico, CA#5 of 8 Attorneys 1 peterslawchico.com Tel 5303423593
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Peters, Habib, McKenna, Juhl-Rhodes & Cardoza Llp. is a Chico, California-based personal injury firm running 4 technologies across 4 categories. Key investments include Facebook Pixel for analytics, Microsoft 365 for email infrastructure & Schema.org (LegalService) for structured data. Within the Awareness-Only Firms segment (7,198 firms), Peters, Habib, McKenna, Juhl-Rhodes & Cardoza Llp. ranks #2523 and outperforms 65% of peers on technology adoption.

Market Segment View segment →
Awareness-Only Firms 7198 firms
65.0% Percentile
#2523 Rank in segment
13.0 Segment avg SI

Firms investing in tools primarily for brand awareness without engaging or converting clients.

Technology Stack 4 tools detected
Analytics 1
Facebook Pixel
Email Infrastructure 1
Microsoft 365
Structured Data 1
Schema.org (LegalService)
UI Framework 1
Tailwind CSS
Tech Investment Profile vs. peer average
Analytics Advertising Intake CRM / Case SEO Email Content Platform This firmPeer avg
Gap Analysis vs. segment centroid
Analytics
on-par
Advertising
behind
Intake
behind
CRM / Case
behind
SEO
ahead
Email
ahead
Content
behind
Platform
behind
Your firm Segment avg
Firms with Similar Tech
FirmScoreSimilaritySegment
Ghitterman, Ghitterman & Feld 13.5 100.0% Awareness-Only Firms
Sterger Law Group 13.5 100.0% Awareness-Only Firms
Del Rio + Caraway PC 13.5 100.0% Awareness-Only Firms
The Bridgeford Law Office, APC. 13.5 100.0% Awareness-Only Firms
Kraeber Law Office 13.5 100.0% Awareness-Only Firms
Gruenberg Law 13.5 100.0% Awareness-Only Firms
Law Office of Jesse P. Duran 13.5 100.0% Awareness-Only Firms
payablaw.com 13.5 100.0% Awareness-Only Firms
Funnel Coverage 1/4 stages
Awareness
40%
Facebook Pixel
Engagement
0%
Conversion
0%
Retention
0%
Technology Opportunities used by peers
Google Analytics
75.7% of Awareness-Only Firms
WordPress
43.9% of Awareness-Only Firms
Google Workspace
43.6% of Awareness-Only Firms
Google Tag Manager
24.7% of Awareness-Only Firms
Google reCAPTCHA
13.5% of Awareness-Only Firms
Local Competitors same state, similar size
FirmScoreGradeAttysCity
Peters, Habib, McKenna, Juhl-Rhodes & Cardoza Llp. 13.5 F 1 Chico you
Raymond E. Frost & Associates 0.0 F 10 Fremont
Law Ofc Kim James Kakadelas 13.5 F 10 Carlsbad
DP Injury Attorneys 55.5 C 10 San Diego
Foldenauer Law Group, Aplc 20.0 F 10 San Diego
Singleton Schreiber 68.3 B- 10 Tustin
Office Locations 1 offices
Headquarters
Chico, CA
414 Salem Street, 95928

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