18F
Sophistication Index

Penney & Associates

HQ Roseville, CA#9 of 14 Attorneys 1 penneyandassociates.com Tel 9167843566

Penney & Associates is a Roseville, California-based personal injury firm running 13 technologies across 10 categories. Key investments include WordPress for cms, Google Workspace for email infrastructure & Font Awesome for fonts. Penney & Associates is part of the Engagement Specialists segment, a group of 2,353 firms with similar technology investment patterns.

Market Segment View segment →
Engagement Specialists 2353 firms
49.3% Percentile
#1195 Rank in segment
19.7 Segment avg SI

Firms that focus on client engagement without significant awareness or conversion efforts.

Technology Stack 13 tools detected
CMS 1
Email Infrastructure 2
JS Library 1
Page Builder 1
Performance 1
Programming Language 1
PHP
UI Framework 1
Video Hosting 1
Tech Investment Profile vs. peer average
Analytics Advertising Intake CRM / Case SEO Email Content Platform This firmPeer avg
Gap Analysis vs. segment centroid
Analytics
ahead
Advertising
behind
Intake
behind
CRM / Case
behind
SEO
ahead
Email
ahead
Content
on-par
Platform
behind
Your firm Segment avg
True Competitors by tech DNA similarity
FirmScoreSimilaritySegment
mplegal.com 29.5 100.0% Basic Tech Adopters
Law Offices of William Cafaro 33.5 100.0% Basic Tech Adopters
cannonlawpc.net 18.5 100.0% Awareness Leaders
Mortelaw 23.0 100.0% Basic Tech Adopters
Wayne Wright 38.5 99.0% Basic Tech Adopters
stricklandattorneys.com 29.5 98.3% Basic Tech Adopters
Johnson Garcia Llp. 49.5 98.3% Retention Innovators
Willick Law Group 52.0 98.2% Retention Innovators
Funnel Coverage 1/4 stages
Awareness
0%
Engagement
40%
YouTube
Conversion
0%
Retention
0%
Technology Opportunities used by peers
Contact Form 7
51.0% of Engagement Specialists
Google reCAPTCHA
29.2% of Engagement Specialists
Elementor
21.0% of Engagement Specialists
Slider Revolution
18.5% of Engagement Specialists
Gravity Forms
18.3% of Engagement Specialists
Local Competitors same state, similar size
FirmScoreGradeAttysCity
17.5 F 1 Roseville you
Law Ofc Kim James Kakadelas 13.5 F 10 Carlsbad
Foldenauer Law Group, Aplc 20.0 F 10 San Diego
Raymond E. Frost & Associates 0.0 F 10 Fremont
DP Injury Attorneys 55.5 C 10 San Diego
Singleton Schreiber 68.3 B- 10 Tustin
Office Locations 1 offices
Headquarters
Roseville, CA
1490 Stone Point Dr, 95661

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Misty
Misty Firm Data Analyst Top Law Dog