14F
Sophistication Index

The Olive Law Firm

HQ Charlotte, NC#64 of 87 Attorneys 1 oliveavenue.law Tel 7043779222
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The Olive Law Firm is a Charlotte, North Carolina-based personal injury firm running 10 technologies across 8 categories. Key investments include Google Analytics for analytics, WordPress for cms & Microsoft 365 for email infrastructure. Within the Awareness-Only Firms segment (7,198 firms), The Olive Law Firm ranks #2193 and outperforms 70% of peers on technology adoption.

Market Segment View segment →
Awareness-Only Firms 7198 firms
69.5% Percentile
#2193 Rank in segment
13.0 Segment avg SI

Firms investing in tools primarily for brand awareness without engaging or converting clients.

Technology Stack 10 tools detected
Analytics 1
Google Analytics
CMS 1
WordPress
Email Infrastructure 1
Microsoft 365
Fonts 2
Font Awesome Google Fonts
JS Library 1
jQuery
Programming Language 1
PHP
Security 1
Google reCAPTCHA
UI Framework 2
Bootstrap Tailwind CSS
Tech Investment Profile vs. peer average
Analytics Advertising Intake CRM / Case SEO Email Content Platform This firmPeer avg
Gap Analysis vs. segment centroid
Analytics
on-par
Advertising
behind
Intake
behind
CRM / Case
behind
SEO
behind
Email
ahead
Content
ahead
Platform
ahead
Your firm Segment avg
True Competitors by tech DNA similarity
FirmScoreSimilaritySegment
Ebsolutionsinc 17.5 100.0% Awareness-Only Firms
The Law Offices of Angela L. DeWig, PLLC 14.5 100.0% Minimalist Tech Users
Riverside University Health System 24.0 100.0% Awareness-Only Firms
Springer & Lyle 13.5 100.0% Awareness-Only Firms
coleacton.com 9.5 100.0% Awareness-Only Firms
Robertgellerlaw 13.5 100.0% Awareness-Only Firms
attorneytmorton.com 13.5 100.0% Awareness-Only Firms
Fresh Start Legal Ctr 13.5 100.0% Awareness-Only Firms
Funnel Coverage 1/4 stages
Awareness
40%
Google Analytics
Engagement
0%
Conversion
0%
Retention
0%
Technology Opportunities used by peers
Google Workspace
43.6% of Awareness-Only Firms
Google Tag Manager
24.7% of Awareness-Only Firms
Elementor
12.9% of Awareness-Only Firms
Local Competitors same state, similar size
FirmScoreGradeAttysCity
The Olive Law Firm 13.5 F 1 Charlotte you
Law Offices of C. Douglas Maynard, Jr., PLLC 66.0 B- 10 Winston Salem
Brent Adams & Associates 52.0 C- 10 Raleigh
Chandler Volta 61.0 C+ 10 Charlotte
The Devin Law Firm, P.A. 36.3 F 10 Charlotte
Fisher Stark P.A. 24.0 F 10 Asheville
Office Locations 1 offices
Headquarters
Charlotte, NC
200 Queens Rd, 28204

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