49D
Sophistication Index

naylorlaw.com

Attorneys 61 naylorlaw.com

naylorlaw.com is a personal injury law firm with a D technology grade. Key investments include Cloudflare Web Analytics for analytics, ApexChat for chat & intake & Ninja Forms for forms. The firm has 2 attorneys & 61 office locations. Within the Basic Tech Adopters segment (6,792 firms), naylorlaw.com ranks #786 and outperforms 88% of peers on technology adoption.

Market Segment View segment →
Basic Tech Adopters 6792 firms
88.4% Percentile
#786 Rank in segment
36.4 Segment avg SI

Firms with moderate tool usage focused on awareness and engagement but lacking in conversion and retention.

Technology Stack 12 tools detected
Chat & Intake 1
CMS 1
Email Infrastructure 1
Fonts 1
Forms 1
JS Library 1
Maps 1
Performance 1
Programming Language 1
PHP
UI Framework 1
Tech Investment Profile vs. peer average
Analytics Advertising Intake CRM / Case SEO Email Content Platform This firmPeer avg
Gap Analysis vs. segment centroid
Analytics
ahead
Advertising
behind
Intake
ahead
CRM / Case
behind
SEO
behind
Email
on-par
Content
on-par
Platform
behind
Your firm Segment avg
True Competitors by tech DNA similarity
FirmScoreSimilaritySegment
truppalaw.com 65.0 100.0% Conversion-Focused Firms
Franco Munoz Law Firm 35.5 100.0% Conversion-Focused Firms
Law Offices of Robert J. Fenstersheib & Associates, P.A. 70.0 100.0% Conversion-Focused Firms
Jac Schuster Attorney and Mediator 15.5 100.0% Awareness Leaders
Sullivan & Galleshaw 49.0 100.0% Conversion-Focused Firms
Brooks & Baez 65.0 100.0% Conversion-Focused Firms
Loren L. Gold, P.A. 50.0 100.0% Basic Tech Adopters
bundylawoffice.com 65.0 100.0% Conversion-Focused Firms
Funnel Coverage 2/4 stages
Awareness
40%
Google Analytics
Engagement
60%
ApexChat · Ninja Forms
Conversion
0%
Retention
0%
Technology Opportunities used by peers
Google Tag Manager
54.5% of Basic Tech Adopters
Google Workspace
48.5% of Basic Tech Adopters
Google reCAPTCHA
40.9% of Basic Tech Adopters
Gravity Forms
32.7% of Basic Tech Adopters
Contact Form 7
29.5% of Basic Tech Adopters
Local Competitors same state, similar size

No comparable firms found.

Attorney Roster 2 found
NameLocationPractice
Charles Douglas Naylor Daly City, California personal-injury

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Misty
Misty Firm Data Analyst Top Law Dog