14F
Sophistication Index

Manzi, Seccareccio & Merwin, P.C.

HQ Lowell, MA#4 of 4 Attorneys 8 msmlawgroup.com Tel 9787038517

Manzi, Seccareccio & Merwin, P.C. operates 9 offices across MA & Massachusetts, backed by 11 technologies spanning 8 categories. Key investments include Cloudflare Web Analytics for analytics, WordPress for cms & Google Workspace for email infrastructure. The firm has 9 office locations. Within the Awareness-Only Firms segment (7,198 firms), Manzi, Seccareccio & Merwin, P.C. ranks #2193 and outperforms 70% of peers on technology adoption.

Market Segment View segment →
Awareness-Only Firms 7198 firms
69.5% Percentile
#2193 Rank in segment
13.0 Segment avg SI

Firms investing in tools primarily for brand awareness without engaging or converting clients.

Technology Stack 11 tools detected
CMS 1
Email Infrastructure 1
JS Library 1
Page Builder 1
Programming Language 1
PHP
UI Framework 2
Tech Investment Profile vs. peer average
Analytics Advertising Intake CRM / Case SEO Email Content Platform This firmPeer avg
Gap Analysis vs. segment centroid
Analytics
ahead
Advertising
behind
Intake
behind
CRM / Case
behind
SEO
behind
Email
on-par
Content
ahead
Platform
behind
Your firm Segment avg
True Competitors by tech DNA similarity
FirmScoreSimilaritySegment
The Casper Firm, LLC 10.5 100.0% Awareness-Only Firms
Elkgroveins 10.5 100.0% Awareness-Only Firms
ftalawfirm.com 33.5 100.0% Basic Tech Adopters
Gold Medal Injury Law 24.0 100.0% Basic Tech Adopters
Karayiannis & Denkovich Law Group 18.5 100.0% Awareness Leaders
employment-labor-law.com 14.5 100.0% Awareness-Only Firms
Jacobowitz & Gubits, LLP 39.5 100.0% Basic Tech Adopters
CORNWELL & SAMPLE 13.5 100.0% Awareness-Only Firms
Funnel Coverage 1/4 stages
Awareness
40%
Google Analytics
Engagement
0%
Conversion
0%
Retention
0%
Technology Opportunities used by peers
Microsoft 365
48.7% of Awareness-Only Firms
Google Tag Manager
24.7% of Awareness-Only Firms
Google reCAPTCHA
13.5% of Awareness-Only Firms
Local Competitors same state, similar size
FirmScoreGradeAttysCity
13.5 F 8 Lowell you
Law Offices of Mark E. Salomone 65.3 B- 12 Springfield
Mann Law Firm, P.C. 64.0 C+ 12 Needham
Ellis & Associates 59.5 C 12 Worcester
Fein Law Office 64.0 C+ 12 Braintree
Coogan Smith, LLP 0.0 F 11 Attleboro
Attorney Roster 1 found
NameLocationPractice
Rick M. Seccareccio New Bedford, Massachusetts personal-injury

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Misty Firm Data Analyst Top Law Dog