14F
Sophistication Index

Law Office of Charles J Morris

HQ Irvine, CA#78 of 115 Attorneys 1 morrisfamilylaw.com
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Law Office of Charles J Morris is a Irvine, California-based personal injury firm running 7 technologies across 6 categories. Key investments include Google Analytics for analytics, Amazon CloudFront for cdn & Microsoft 365 for email infrastructure. Within the Awareness-Only Firms segment (7,198 firms), Law Office of Charles J Morris ranks #2523 and outperforms 65% of peers on technology adoption.

Market Segment View segment →
Awareness-Only Firms 7198 firms
65.0% Percentile
#2523 Rank in segment
13.0 Segment avg SI

Firms investing in tools primarily for brand awareness without engaging or converting clients.

Technology Stack 7 tools detected
Analytics 1
Google Analytics
CDN 1
Amazon CloudFront
Email Infrastructure 1
Microsoft 365
Fonts 2
Font Awesome Google Fonts
Security 1
Cloudflare Turnstile
UI Framework 1
Tailwind CSS
Tech Investment Profile vs. peer average
Analytics Advertising Intake CRM / Case SEO Email Content Platform This firmPeer avg
Gap Analysis vs. segment centroid
Analytics
behind
Advertising
behind
Intake
behind
CRM / Case
behind
SEO
behind
Email
on-par
Content
behind
Platform
ahead
Your firm Segment avg
Firms with Similar Tech
FirmScoreSimilaritySegment
bosglazier.com 13.5 100.0% Awareness-Only Firms
schuklaw.com 13.5 100.0% Awareness-Only Firms
John S. McLindon, Attorney at Law 13.5 100.0% Awareness-Only Firms
FLORIDA CONSUMER LAWYERS 13.5 100.0% Awareness-Only Firms
Rumph Childers, P.A. 13.5 100.0% Awareness-Only Firms
Lavery, Selvaggi, Abromitis & Cohen, PC 13.5 100.0% Awareness-Only Firms
blacklawoffices.com 13.5 99.7% Awareness-Only Firms
socalconstructionlaw.com 13.5 99.7% Awareness-Only Firms
Funnel Coverage 1/4 stages
Awareness
40%
Google Analytics
Engagement
0%
Conversion
0%
Retention
0%
Technology Opportunities used by peers
WordPress
43.9% of Awareness-Only Firms
Google Workspace
43.6% of Awareness-Only Firms
Google Tag Manager
24.7% of Awareness-Only Firms
Google reCAPTCHA
13.5% of Awareness-Only Firms
Elementor
12.9% of Awareness-Only Firms
Local Competitors same state, similar size
FirmScoreGradeAttysCity
Law Office of Charles J Morris 13.5 F 1 Irvine you
Raymond E. Frost & Associates 0.0 F 10 Fremont
Law Ofc Kim James Kakadelas 13.5 F 10 Carlsbad
DP Injury Attorneys 55.5 C 10 San Diego
Foldenauer Law Group, Aplc 20.0 F 10 San Diego
Singleton Schreiber 68.3 B- 10 Tustin
Office Locations 1 offices
Headquarters
Irvine, CA
15615 Alton Parkway, 92618

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