74B
Sophistication Index

The Larrison Law Firm

HQ Loganville, GA#1 of 1 Attorneys 1 larrisonlawfirm.com

The Larrison Law Firm is a Loganville, Georgia-based personal injury firm running 15 technologies across 13 categories. Key investments include Google Analytics for analytics, AdRoll for advertising & Intaker for intake software. Within the Conversion-Focused Firms segment (5,831 firms), The Larrison Law Firm ranks #1345 and outperforms 77% of peers on technology adoption.

Market Segment View segment →
Conversion-Focused Firms 5831 firms
76.9% Percentile
#1345 Rank in segment
60.6 Segment avg SI

Firms with a balanced approach across awareness, engagement, and conversion but lacking retention strategies.

Technology Stack 15 tools detected
Advertising 1
Analytics 1
Call Tracking 1
CMS 1
Email Infrastructure 2
Forms 1
Intake Software 1
JS Library 1
Maps 1
Programming Language 1
PHP
UI Framework 2
Video Hosting 1
Tech Investment Profile vs. peer average
Analytics Advertising Intake CRM / Case SEO Email Content Platform This firmPeer avg
Gap Analysis vs. segment centroid
Analytics
behind
Advertising
ahead
Intake
ahead
CRM / Case
behind
SEO
behind
Email
ahead
Content
ahead
Platform
behind
Your firm Segment avg
True Competitors by tech DNA similarity
FirmScoreSimilaritySegment
Rikard & Protopapas 74.0 100.0% Conversion-Focused Firms
PMR Law Llp. 54.5 99.0% Conversion-Focused Firms
Williams & Roche, LLC 69.0 98.1% Conversion-Focused Firms
The Leach Firm 68.5 98.0% Conversion-Focused Firms
CCW Safe 68.3 97.5% Retention Innovators
Hotze Runkle 54.5 97.3% Conversion-Focused Firms
Redefine Law Firm 14.5 97.3% Awareness-Only Firms
KirkLawFirm 54.5 97.3% Conversion-Focused Firms
Funnel Coverage 3/4 stages
Awareness
40%
Google Analytics
Engagement
60%
Gravity Forms · YouTube
Conversion
60%
CallRail · Intaker
Retention
0%
conversion stack (CallRail, Intaker)
Technology Opportunities used by peers
Google Tag Manager
51.9% of Conversion-Focused Firms
Cloudflare Web Analytics
33.7% of Conversion-Focused Firms
Facebook Pixel
30.5% of Conversion-Focused Firms
Divi
29.3% of Conversion-Focused Firms
Google reCAPTCHA
28.9% of Conversion-Focused Firms
Local Competitors same state, similar size
FirmScoreGradeAttysCity
74.0 B 1 Loganville you
Babcock Law Firm 29.5 F 10 Brunswick
Bey & Associates 28.0 F 10 Atlanta
Andersen Tate & Carr PC 24.0 F 10 Duluth
Day Injury Law 0.0 F 10 Watkinsville
boonefirm.com 20.0 F 10 Atlanta
Attorney Roster 1 found
NameLocationPractice
Office Locations 1 offices
Headquarters
Loganville, GA

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Misty
Misty Firm Data Analyst Top Law Dog