Sophistication Index
Hornthal, Riley, Ellis & Maland Llp.
Hornthal, Riley, Ellis & Maland is a full-service law firm, serving Northeastern North Carolina for over 100 years. Our team takes a client-focused approach to solving even the most complex legal issu…
Hornthal, Riley, Ellis & Maland Llp. is a Elizabeth City, North Carolina-based personal injury firm running 7 technologies across 7 categories. Key investments include Facebook Pixel for analytics, WordPress for cms & Microsoft 365 for email infrastructure. Within the Awareness-Only Firms segment (7,198 firms), Hornthal, Riley, Ellis & Maland Llp. ranks #2193 and outperforms 70% of peers on technology adoption.
Technology Stack
7 tools detected
Analytics
1
CMS
1
Email Infrastructure
1
Fonts
1
JS Library
1
Programming Language
1
UI Framework
1
Tech Investment Profile
vs. peer average
Gap Analysis
vs. segment centroid
Analytics
on-par
Advertising
behind
Intake
behind
CRM / Case
behind
SEO
behind
Email
ahead
Content
ahead
Platform
behind
Your firm
Segment avg
True Competitors
by tech DNA similarity
| Firm | Score | Similarity | Segment |
|---|---|---|---|
| Galvan Capital | 9.5 | 100.0% | Awareness-Only Firms |
| Clifford Law Offices | 9.5 | 100.0% | Awareness-Only Firms |
| Marketmedicareadvisors | 10.5 | 100.0% | Awareness-Only Firms |
| Monte J. White and Associates, P.C. | 23.0 | 100.0% | Basic Tech Adopters |
| Randallmossins | 9.5 | 100.0% | Awareness-Only Firms |
| warrenmajorllp.com | 13.5 | 100.0% | Awareness-Only Firms |
| Hightower | Capellan | 9.5 | 100.0% | Awareness-Only Firms |
| New York Health & Hospitals Corp. | 0.0 | 100.0% | Minimalist Tech Users |
Funnel Coverage
1/4 stages
Awareness
40%
Facebook Pixel
Engagement
0%
Conversion
0%
Retention
0%
Technology Opportunities
used by peers
Google Analytics
Google Workspace
Google Tag Manager
Google reCAPTCHA
Elementor
Local Competitors
same state, similar size
| Firm | Score | Grade | Attys | City | |
|---|---|---|---|---|---|
| Hornthal, Riley, Ellis & Maland Llp. | 13.5 | F | 1 | Elizabeth City | you |
| Law Offices of C. Douglas Maynard, Jr., PLLC | 66.0 | B- | 10 | Winston Salem | |
| Brent Adams & Associates | 52.0 | C- | 10 | Raleigh | |
| Chandler Volta | 61.0 | C+ | 10 | Charlotte | |
| The Devin Law Firm, P.A. | 36.3 | F | 10 | Charlotte | |
| Fisher Stark P.A. | 24.0 | F | 10 | Asheville |
Office Locations
1 offices
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