14F
Sophistication Index

Hetherington

Hetherington, Karpel, Bobber, Teich & Pippin, LLC is a premier workers' compensation and personal injury law firm representing injured workers and other accident victims. For over thirty years, the fi…

HQ Chicago, IL#255 of 384 Attorneys 1 hkblegal.com Tel 3128786680 Est. 2010
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Hetherington is a Chicago, Illinois-based personal injury firm running 5 technologies across 5 categories. Key investments include Google AdSense for advertising, Astro for cms & Google Workspace for email infrastructure. Within the Awareness-Only Firms segment (7,198 firms), Hetherington ranks #2523 and outperforms 65% of peers on technology adoption.

Market Segment View segment →
Awareness-Only Firms 7198 firms
65.0% Percentile
#2523 Rank in segment
13.0 Segment avg SI

Firms investing in tools primarily for brand awareness without engaging or converting clients.

Technology Stack 5 tools detected
Advertising 1
Google AdSense
CMS 1
Astro
Email Infrastructure 1
Google Workspace
Fonts 1
Google Fonts
UI Framework 1
Tailwind CSS
Tech Investment Profile vs. peer average
Analytics Advertising Intake CRM / Case SEO Email Content Platform This firmPeer avg
Gap Analysis vs. segment centroid
Analytics
behind
Advertising
ahead
Intake
behind
CRM / Case
behind
SEO
behind
Email
ahead
Content
ahead
Platform
behind
Your firm Segment avg
Firms with Similar Tech
FirmScoreSimilaritySegment
Ely Law 13.5 100.0% Awareness-Only Firms
Butler Law Office, LLC 13.5 100.0% Awareness-Only Firms
Dsgattorneys 13.5 100.0% Awareness-Only Firms
Babinskylaw 13.5 100.0% Awareness-Only Firms
afeinlawfirm.com 13.5 100.0% Awareness-Only Firms
Bestdamnlawyer 13.5 100.0% Awareness-Only Firms
Cary Law 13.5 100.0% Awareness-Only Firms
Getson & Schatz, P.C. 13.5 100.0% Awareness-Only Firms
Funnel Coverage 1/4 stages
Awareness
40%
Google AdSense
Engagement
0%
Conversion
0%
Retention
0%
Technology Opportunities used by peers
Google Analytics
75.7% of Awareness-Only Firms
Microsoft 365
48.7% of Awareness-Only Firms
WordPress
43.9% of Awareness-Only Firms
Google Tag Manager
24.7% of Awareness-Only Firms
Google reCAPTCHA
13.5% of Awareness-Only Firms
Local Competitors same state, similar size
FirmScoreGradeAttysCity
Hetherington 13.5 F 1 Chicago you
Donald W Fohrman & Associates 28.0 F 10 Elmhurst
Attorneys of Chicago Personal Injury Lawyers 61.0 C+ 10 Chicago
Lawler Brown Law Firm 59.5 C 10 Marion
The Bryant Law Group 0.0 F 10 Chicago
Corboy & Demetrio 66.5 B- 10 Chicago
Office Locations 1 offices
Headquarters
Chicago, IL
120 N La Salle St, 60602

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