14F
Sophistication Index

Law Offices of Steven M. Hanna

The Law Offices of Steven M. Hanna is a personal injury law firm located in Fullerton, California. With over 38 years of experience, they specialize in handling cases related to car and motorcycle acc…

HQ San Diego, CA#184 of 286 hannafirm.com Tel 6192968400
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Law Offices of Steven M. Hanna is a San Diego, California-based personal injury firm running 8 technologies across 6 categories. Key investments include Google Analytics for analytics, Help Scout for chat & intake & Wix for cms. Within the Awareness-Only Firms segment (7,198 firms), Law Offices of Steven M. Hanna ranks #2193 and outperforms 70% of peers on technology adoption.

Market Segment View segment →
Awareness-Only Firms 7198 firms
69.5% Percentile
#2193 Rank in segment
13.0 Segment avg SI

Firms investing in tools primarily for brand awareness without engaging or converting clients.

Technology Stack 8 tools detected
Analytics 2
Chat & Intake 1
CMS 1
Wix
Email Infrastructure 1
JS Framework 1
UI Framework 2
Tech Investment Profile vs. peer average
Analytics Advertising Intake CRM / Case SEO Email Content Platform This firmPeer avg
Gap Analysis vs. segment centroid
Analytics
ahead
Advertising
behind
Intake
ahead
CRM / Case
behind
SEO
behind
Email
on-par
Content
on-par
Platform
behind
Your firm Segment avg
True Competitors by tech DNA similarity
FirmScoreSimilaritySegment
slopersonalinjuryattorney.com 30.5 100.0% Conversion-Focused Firms
Colony 13.5 100.0% Awareness-Only Firms
Allinsurednow 13.5 100.0% Awareness-Only Firms
The Kryder Law Group, LLC Accident and Injury Lawyers 90.0 100.0% Retention Innovators
Farah Law 30.5 100.0% Conversion-Focused Firms
Monsees & Mayer, P.C. 75.0 100.0% Conversion-Focused Firms
Hatlerlaw 30.5 100.0% Basic Tech Adopters
Baltimoreinsurancenetwork 34.5 100.0% Basic Tech Adopters
Funnel Coverage 1/4 stages
Awareness
40%
Google Analytics
Engagement
0%
Conversion
0%
Retention
0%
Technology Opportunities used by peers
Microsoft 365
48.7% of Awareness-Only Firms
WordPress
43.9% of Awareness-Only Firms
Google Tag Manager
24.7% of Awareness-Only Firms
Google reCAPTCHA
13.5% of Awareness-Only Firms
Elementor
12.9% of Awareness-Only Firms
Local Competitors same state, similar size
FirmScoreGradeAttysCity
13.5 F — San Diego you
The Dominguez Firm Llp. 80.8 A- 462 Los Angeles
Jacoby & Meyers 82.5 A- 449 Ontario
Wisner Baum 81.0 A- 433 Los Angeles
Sweet James Llp. 81.5 A- 415 Newport Beach
Panish | Shea | Ravipudi 69.0 B- 388 Riverside
Office Locations 1 offices
Headquarters
San Diego, CA
3333 Camino Del Rio S, 92108-3808

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