46D
Sophistication Index

firstmainstreet.com

firstmainstreet.com
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firstmainstreet.com is a personal injury law firm with a D technology grade. Key investments include Datadog for analytics, accessiBe for accessibility & Microsoft 365 for email infrastructure. Within the Awareness Leaders segment (2,459 firms), firstmainstreet.com ranks #294 and outperforms 88% of peers on technology adoption.

Market Segment View segment →
Awareness Leaders 2459 firms
88.1% Percentile
#294 Rank in segment
28.3 Segment avg SI

Firms with a strong focus on awareness but lacking in engagement, conversion, and retention.

Technology Stack 9 tools detected
accessibility 1
Email Infrastructure 1
Maps 1
UI Framework 1
Tech Investment Profile vs. peer average
Analytics Advertising Intake CRM / Case SEO Email Content Platform This firmPeer avg
Gap Analysis vs. segment centroid
Analytics
on-par
Advertising
ahead
Intake
behind
CRM / Case
behind
SEO
behind
Email
ahead
Content
behind
Platform
behind
Your firm Segment avg
True Competitors by tech DNA similarity
FirmScoreSimilaritySegment
Northcountyfinancial 35.5 100.0% Awareness Leaders
Intusolu 35.5 100.0% Awareness Leaders
Swann Insurance 35.5 100.0% Awareness Leaders
Massadolinde 35.5 100.0% Awareness Leaders
The Buxner Law Firm 45.0 100.0% Basic Tech Adopters
khflaw.com 11.5 100.0% Awareness-Only Firms
Negem & Worthington Attorneys at Law 11.5 100.0% Awareness-Only Firms
brennanlenehan.com 26.0 100.0% Awareness Leaders
Funnel Coverage 1/4 stages
Awareness
60%
FMG Suite · Google Analytics
Engagement
0%
Conversion
0%
Retention
0%
Technology Opportunities used by peers
Google Tag Manager
60.5% of Awareness Leaders
Facebook Pixel
59.8% of Awareness Leaders
Google Workspace
41.5% of Awareness Leaders
WordPress
39.2% of Awareness Leaders
Scorpion
24.3% of Awareness Leaders
Local Competitors same state, similar size

No comparable firms found.

Office Locations 1 offices
Headquarters
Cedar Rapids, IA

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