45D
Sophistication Index

Dow Law Firm

HQ Austin, TX#43 of 149 Attorneys 1 dowlawfirm.com

Dow Law Firm is a Austin, Texas-based personal injury firm running 9 technologies across 9 categories. Key investments include Google Analytics for analytics, Intaker for intake software & CallRail for call tracking. Dow Law Firm is part of the Conversion-Focused Firms segment, a group of 5,831 firms with similar technology investment patterns.

Market Segment View segment →
Conversion-Focused Firms 5831 firms
20.1% Percentile
#4662 Rank in segment
60.6 Segment avg SI

Firms with a balanced approach across awareness, engagement, and conversion but lacking retention strategies.

Technology Stack 9 tools detected
Analytics 1
Call Tracking 1
CMS 1
Email Infrastructure 1
Intake Software 1
JS Library 1
Programming Language 1
PHP
Structured Data 1
UI Framework 1
Tech Investment Profile vs. peer average
Analytics Advertising Intake CRM / Case SEO Email Content Platform This firmPeer avg
Gap Analysis vs. segment centroid
Analytics
behind
Advertising
behind
Intake
ahead
CRM / Case
behind
SEO
ahead
Email
ahead
Content
behind
Platform
behind
Your firm Segment avg
True Competitors by tech DNA similarity
FirmScoreSimilaritySegment
Graybirdinsurance 24.0 100.0% Engagement Specialists
abelsannes.com 30.5 100.0% Conversion-Focused Firms
Agnittiinsurance 13.5 100.0% Engagement Specialists
NW Injury Law Center 49.5 100.0% Conversion-Focused Firms
NextLaw PLLC 34.5 100.0% Conversion-Focused Firms
The Terry Law Firm 37.5 100.0% Conversion-Focused Firms
Mauro & Mauro, Attorneys at Law 24.0 100.0% Minimalist Tech Users
Edward M Bernstein & Associates 30.5 100.0% Conversion-Focused Firms
Funnel Coverage 2/4 stages
Awareness
40%
Google Analytics
Engagement
0%
Conversion
60%
CallRail · Intaker
Retention
0%
conversion stack (CallRail, Intaker)
Technology Opportunities used by peers
Google Tag Manager
51.9% of Conversion-Focused Firms
Google Workspace
50.2% of Conversion-Focused Firms
Cloudflare Web Analytics
33.7% of Conversion-Focused Firms
Facebook Pixel
30.5% of Conversion-Focused Firms
Divi
29.3% of Conversion-Focused Firms
Local Competitors same state, similar size
FirmScoreGradeAttysCity
45.0 D 1 Austin you
Packard Law Firm 26.0 F 10 San Antonio
The Erwin Law Firm, LLP 9.5 F 10 San Marcos
The Matthews Firm 9.5 F 10 Houston
Nemeroff Law Firm 33.5 F 10 Houston
Dobbs & Porter 64.0 C+ 10 Tyler
Attorney Roster 1 found
NameLocationPractice
Office Locations 1 offices
Headquarters
Austin, TX

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Misty
Misty Firm Data Analyst Top Law Dog