30F
Sophistication Index

D'Arcy Johnson Day

D'Arcy Johnson Day Lawyers is a premier litigation law firm based in Atlantic City, NJ. They provide a range of legal services, specializing in personal injury law, worker's compensation, nursing home…

HQ Egg Harbor Township, NJ#2 of 2 Attorneys 1 djdlawyers.com Tel 609.641.6200 Est. 2008

D'Arcy Johnson Day is a Egg Harbor Township, New Jersey-based personal injury firm running 8 technologies across 5 categories. Key investments include Google Analytics for analytics, nGage for chat & intake & Google Workspace for email infrastructure. D'Arcy Johnson Day is part of the Basic Tech Adopters segment, a group of 6,792 firms with similar technology investment patterns.

Market Segment View segment →
Basic Tech Adopters 6792 firms
27.8% Percentile
#4907 Rank in segment
36.4 Segment avg SI

Firms with moderate tool usage focused on awareness and engagement but lacking in conversion and retention.

Technology Stack 8 tools detected
Analytics 1
Chat & Intake 1
Email Infrastructure 2
UI Framework 2
Tech Investment Profile vs. peer average
Analytics Advertising Intake CRM / Case SEO Email Content Platform This firmPeer avg
Gap Analysis vs. segment centroid
Analytics
behind
Advertising
behind
Intake
ahead
CRM / Case
behind
SEO
behind
Email
ahead
Content
behind
Platform
behind
Your firm Segment avg
True Competitors by tech DNA similarity
FirmScoreSimilaritySegment
CBC 29.5 100.0% Conversion-Focused Firms
Avalosfamilyinsurance 33.5 100.0% Retention Innovators
Armijoins 33.5 100.0% Retention Innovators
Aguayoins 33.5 100.0% Basic Tech Adopters
Ebdinc 33.5 100.0% Basic Tech Adopters
Day Pitney LLP 33.5 100.0% Basic Tech Adopters
Agentgarytu 33.5 100.0% Retention Innovators
Nationwide Building Society 14.5 100.0% Minimalist Tech Users
Funnel Coverage 2/4 stages
Awareness
40%
Google Analytics
Engagement
40%
nGage
Conversion
0%
Retention
0%
Technology Opportunities used by peers
WordPress
85.6% of Basic Tech Adopters
Google Tag Manager
54.5% of Basic Tech Adopters
Google reCAPTCHA
40.9% of Basic Tech Adopters
Gravity Forms
32.7% of Basic Tech Adopters
Contact Form 7
29.5% of Basic Tech Adopters
Local Competitors same state, similar size
FirmScoreGradeAttysCity
29.5 F 1 Egg Harbor Township you
Kim, Lim & Partners 64.0 C+ 10 Suite 305
Todd J. Leonard Law Firm 76.8 B+ 10 Denville
Dummit Fradin 10.5 F 10 Mt. Laurel
Kates Nussman Ellis Earle & Landolfi LLP 64.0 C+ 10 Hackensack
Law Offices of Thomas Carroll Blauvelt, LLC 77.0 B+ 10 Woodbridge
Office Locations 1 offices
Headquarters
Egg Harbor Township, NJ
3120 Fire Road, 08234

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