90A+
Sophistication Index

DiMarco Araujo Montevideo

DiMarco | Araujo | Montevideo is a top Orange County trial law firm with over 40 years of experience, specializing in work injury, personal injury, workers' compensation, and criminal law.

HQ Santa Ana, CA#3 of 48 Attorneys 51 damfirm.com Tel 7148356990
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DiMarco Araujo Montevideo operates 52 offices across CA & California, backed by 16 technologies spanning 14 categories. Key investments include Salesforce for crm, Litify for case management & Google Analytics for analytics. The firm has 2 attorneys & 52 office locations. Ranked #81 among 1,852 firms in the Retention Innovators segment, DiMarco Araujo Montevideo outperforms 96% of PI firms nationally on technology investment.

Market Segment View segment →
Retention Innovators 1852 firms
95.7% Percentile
#81 Rank in segment
52.3 Segment avg SI

Firms with a strong toolset supporting retention, alongside moderate awareness and engagement.

Technology Stack 16 tools detected
Analytics 1
Call Tracking 1
Case Management 1
Chat & Intake 1
CMS 1
CRM 1
Email Infrastructure 1
Email Marketing 1
Forms 1
JS Library 1
Programming Language 1
PHP
Structured Data 1
UI Framework 2
Tech Investment Profile vs. peer average
Analytics Advertising Intake CRM / Case SEO Email Content Platform This firmPeer avg
Gap Analysis vs. segment centroid
Analytics
behind
Advertising
behind
Intake
ahead
CRM / Case
ahead
SEO
ahead
Email
on-par
Content
ahead
Platform
behind
Your firm Segment avg
True Competitors by tech DNA similarity
FirmScoreSimilaritySegment
Askena Law 28.0 96.2% Retention Innovators
landerlawoffice.com 24.0 96.2% Retention Innovators
Southbayinsurance 24.0 96.2% Retention Innovators
Law Office of Adrian Terrado, APC 24.0 96.2% Retention Innovators
Driver Defense Team 80.5 95.5% Retention Innovators
DK Law 79.5 95.3% Retention Innovators
Pugetsoundbenefits 43.5 95.3% Retention Innovators
Diefer Law Group, P.C. 30.5 95.3% Conversion-Focused Firms
Funnel Coverage 4/4 stages
Awareness
40%
Google Analytics
Engagement
60%
Gravity Forms · Podium
Conversion
40%
CallRail
Retention
60%
Constant Contact · Salesforce
3 paid tools full-funnel coverage conversion stack (CallRail) retention stack (Constant Contact, Salesforce)
Technology Opportunities used by peers
Google Workspace
58.3% of Retention Innovators
Google Tag Manager
48.3% of Retention Innovators
Facebook Pixel
29.0% of Retention Innovators
SendGrid
26.6% of Retention Innovators
Google reCAPTCHA
23.4% of Retention Innovators
Local Competitors same state, similar size
FirmScoreGradeAttysCity
90.0 A+ 51 Santa Ana you
Banafshe Law Firm, PC 68.0 B- 76 Los Angeles
Copete Law Firm 73.5 B 76 Santa Ana
Shakhnis Law 38.5 F 75 Los Angeles
Barry P. Goldberg 61.5 C+ 74 Woodland Hills
Roberts Jeandron Injury Attorneys 45.0 D 73 Newport Beach
Attorney Roster 2 found
NameLocationPractice
John Anthony Montevideo Tracy, California personal-injury

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