0F
Sophistication Index

Cross Kincaid

HQ Decatur, GA#19 of 22 Attorneys 1 crosskincaid.com

Cross Kincaid is a Decatur, Georgia-based personal injury firm running 7 technologies across 5 categories. Key investments include Squarespace for cms, Google Workspace for email infrastructure & Adobe Fonts for fonts. Within the Minimalist Tech Users segment (10,175 firms), Cross Kincaid ranks #3622 and outperforms 64% of peers on technology adoption.

Market Segment View segment →
Minimalist Tech Users 10175 firms
64.4% Percentile
#3622 Rank in segment
2.2 Segment avg SI

Firms with minimal tool investment and no active marketing funnel stages.

Technology Stack 7 tools detected
CMS 1
Email Infrastructure 1
Structured Data 1
UI Framework 2
Tech Investment Profile vs. peer average
Analytics Advertising Intake CRM / Case SEO Email Content Platform This firmPeer avg
Gap Analysis vs. segment centroid
Analytics
behind
Advertising
behind
Intake
behind
CRM / Case
behind
SEO
ahead
Email
on-par
Content
ahead
Platform
behind
Your firm Segment avg
True Competitors by tech DNA similarity
FirmScoreSimilaritySegment
Law Office of Carol Lynn Wolfram 0.0 100.0% Minimalist Tech Users
Paula Perez Law Firm 0.0 100.0% Minimalist Tech Users
Ben Newman Attorney at Law, PLLC 0.0 100.0% Minimalist Tech Users
fsllaw.com 0.0 100.0% Minimalist Tech Users
Geauxdeuce 0.0 100.0% Minimalist Tech Users
Remillard Huynh & Barbour 0.0 100.0% Minimalist Tech Users
Law Office Douglas Olins & John Zucconi 0.0 100.0% Minimalist Tech Users
mcmedmal.com 0.0 100.0% Minimalist Tech Users
Funnel Coverage 0/4 stages
Awareness
0%
Engagement
0%
Conversion
0%
Retention
0%
Technology Opportunities used by peers
Microsoft 365
51.8% of Minimalist Tech Users
WordPress
25.8% of Minimalist Tech Users
Wix
12.9% of Minimalist Tech Users
Sentry
11.7% of Minimalist Tech Users
Local Competitors same state, similar size
FirmScoreGradeAttysCity
0.0 F 1 Decatur you
Babcock Law Firm 29.5 F 10 Brunswick
Bey & Associates 28.0 F 10 Atlanta
Andersen Tate & Carr PC 24.0 F 10 Duluth
Day Injury Law 0.0 F 10 Watkinsville
boonefirm.com 20.0 F 10 Atlanta
Attorney Roster 1 found
NameLocationPractice
Office Locations 1 offices
Headquarters
Decatur, GA
520 W Ponce De Leon Ave, 30030-2974

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