Chen Horwitz & Franklin is a Playa Del Rey, California-based personal injury firm running 5 technologies across 5 categories. Key investments include Google Analytics for analytics, WordPress for cms & Microsoft 365 for email infrastructure. Within the Minimalist Tech Users segment (10,175 firms), Chen Horwitz & Franklin ranks #1297 and outperforms 87% of peers on technology adoption.
Technology Stack
5 tools detected
Analytics
1
CMS
1
Email Infrastructure
1
Programming Language
1
UI Framework
1
Tech Investment Profile
vs. peer average
Gap Analysis
vs. segment centroid
Analytics
ahead
Advertising
behind
Intake
behind
CRM / Case
behind
SEO
behind
Email
on-par
Content
ahead
Platform
behind
Your firm
Segment avg
Firms with Similar Tech ?
| Firm | Score | Similarity | Segment |
|---|---|---|---|
| 9.5 | 100.0% | Awareness-Only Firms | |
| 9.5 | 100.0% | Awareness-Only Firms | |
| 9.5 | 100.0% | Awareness-Only Firms | |
| 9.5 | 100.0% | Awareness-Only Firms | |
| 9.5 | 100.0% | Awareness-Only Firms | |
| 9.5 | 99.5% | Minimalist Tech Users | |
| 9.5 | 99.5% | Awareness-Only Firms | |
| 9.5 | 99.5% | Minimalist Tech Users |
Funnel Coverage
1/4 stages
Awareness
40%
Google Analytics
Engagement
0%
Conversion
0%
Retention
0%
Technology Opportunities
used by peers
Local Competitors
same state, similar size
| Firm | Score | Grade | Attys | City | |
|---|---|---|---|---|---|
| 9.510 | F | 1 | Playa Del Rey | you | |
| 0.00 | F | 10 | Fremont | ||
| 13.514 | F | 10 | Carlsbad | ||
| 55.556 | C | 10 | San Diego | ||
| 20.020 | F | 10 | San Diego | ||
| 68.368 | B- | 10 | Tustin |
Office Locations
1 offices
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