23F
Sophistication Index

The Chapman Firm

The Chapman Firm is a law firm that serves the construction and business industries throughout Texas. We assist our clients in understanding, allocating, assessing, and controlling the many risks invo…

HQ Austin, TX#94 of 149 Attorneys 1 chapmanfirmtx.com Est. 2014
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The Chapman Firm is a Austin, Texas-based personal injury firm running 8 technologies across 8 categories. Key investments include Google Analytics for analytics, Apple Business Chat for chat & intake & WordPress for cms. Ranked #344 among 10,175 firms in the Minimalist Tech Users segment, The Chapman Firm outperforms 97% of PI firms nationally on technology investment.

Market Segment View segment →
Minimalist Tech Users 10175 firms
96.6% Percentile
#344 Rank in segment
2.2 Segment avg SI

Firms with minimal tool investment and no active marketing funnel stages.

Technology Stack 8 tools detected
Analytics 1
Google Analytics
Chat & Intake 1
Apple Business Chat
CMS 1
WordPress
Email Infrastructure 1
Google Workspace
JS Library 1
jQuery
Page Builder 1
Avada
Programming Language 1
PHP
UI Framework 1
Tailwind CSS
Tech Investment Profile vs. peer average
Analytics Advertising Intake CRM / Case SEO Email Content Platform This firmPeer avg
Gap Analysis vs. segment centroid
Analytics
ahead
Advertising
behind
Intake
ahead
CRM / Case
behind
SEO
behind
Email
behind
Content
ahead
Platform
behind
Your firm Segment avg
Firms with Similar Tech
FirmScoreSimilaritySegment
Kennedy Law Firm 9.5 100.0% Awareness-Only Firms
Kennedy Law Firm 9.5 99.9% Awareness-Only Firms
Texas Credit Law 9.5 99.3% Awareness-Only Firms
The Overton Law Firm 9.5 99.3% Awareness-Only Firms
lanierlawyer.com 9.5 99.3% Awareness-Only Firms
paducahlawyer.com 9.5 99.0% Awareness-Only Firms
ginkenslaw.com 9.5 99.0% Awareness-Only Firms
Ginkens & Mconnell, Plc 9.5 99.0% Awareness-Only Firms
Funnel Coverage 2/4 stages
Awareness
40%
Google Analytics
Engagement
40%
Apple Business Chat
Conversion
0%
Retention
0%
Technology Opportunities used by peers
Microsoft 365
51.8% of Minimalist Tech Users
Wix
12.9% of Minimalist Tech Users
Sentry
11.7% of Minimalist Tech Users
Local Competitors same state, similar size
FirmScoreGradeAttysCity
The Chapman Firm 23.0 F 1 Austin you
Nemeroff Law Firm 33.5 F 10 Houston
Packard Law Firm 26.0 F 10 San Antonio
The Matthews Firm 9.5 F 10 Houston
Reaud Morgan & Quinn 73.5 B 10 Beaumont
The Erwin Law Firm, LLP 9.5 F 10 San Marcos
Office Locations 1 offices
Headquarters
Austin, TX
3410 Far West Boulevard, 78731

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Misty
Misty Firm Data Analyst Top Law Dog