76B+
Sophistication Index

The Backer Law Firm, LLC

At The Backer Law Firm in Independence, Missouri, we are fully prepared to help you protect your rights and find the positive outcomes you seek for the serious and complex legal issues affecting your …

HQ Independence, MO#1 of 4 Attorneys 2 backerlaw.net Tel +1-816-399-5219
Personal Injury Car Accidents Trucking Accidents Premises Liability Wrongful Death Bad Faith Insurance Meso/Asbestos Class Action-Plaintiff +2

The Backer Law Firm, LLC is a Independence, Missouri-based personal injury firm running 14 technologies across 12 categories. Key investments include Adobe Launch for analytics, All in One SEO for seo & Ninja Forms for forms. The firm handles Personal Injury, Car Accidents, Trucking Accidents, Premises Liability cases. Within the Conversion-Focused Firms segment (5,831 firms), The Backer Law Firm, LLC ranks #1015 and outperforms 83% of peers on technology adoption.

Market Segment View segment →
Conversion-Focused Firms 5831 firms
82.6% Percentile
#1015 Rank in segment
60.6 Segment avg SI

Firms with a balanced approach across awareness, engagement, and conversion but lacking retention strategies.

Technology Stack 14 tools detected
Call Tracking 1
CMS 1
Email Infrastructure 1
Fonts 1
Forms 1
Page Builder 1
Performance 1
Programming Language 1
PHP
Structured Data 1
UI Framework 1
Tech Investment Profile vs. peer average
Analytics Advertising Intake CRM / Case SEO Email Content Platform This firmPeer avg
Gap Analysis vs. segment centroid
Analytics
on-par
Advertising
behind
Intake
behind
CRM / Case
behind
SEO
ahead
Email
behind
Content
ahead
Platform
behind
Your firm Segment avg
True Competitors by tech DNA similarity
FirmScoreSimilaritySegment
Ellis Law 76.0 100.0% Conversion-Focused Firms
dessausurelaw.com 76.0 100.0% Conversion-Focused Firms
Debt Fighters 57.8 100.0% Conversion-Focused Firms
injuryvalaw.com 76.0 100.0% Conversion-Focused Firms
bossartlaw.com 76.0 100.0% Conversion-Focused Firms
willoughbyfirm.com 76.0 100.0% Conversion-Focused Firms
barashlaw.net 76.0 100.0% Conversion-Focused Firms
schwarzwaelderlaw.com 76.0 100.0% Conversion-Focused Firms
Funnel Coverage 3/4 stages
Awareness
40%
All in One SEO
Engagement
40%
Ninja Forms
Conversion
40%
Invoca
Retention
0%
3 enterprise-grade tools conversion stack (Invoca)
Technology Opportunities used by peers
Google Analytics
72.5% of Conversion-Focused Firms
Google Tag Manager
51.9% of Conversion-Focused Firms
Google Workspace
50.2% of Conversion-Focused Firms
CallRail
48.2% of Conversion-Focused Firms
Facebook Pixel
30.5% of Conversion-Focused Firms
Local Competitors same state, similar size
FirmScoreGradeAttysCity
76.0 B+ 2 Independence you
The Dixon Injury Firm 74.0 B 10 Saint Louis
Krupp Law Firm 0.0 F 10 Saint Louis
Aramjoo Law Firm 82.3 A- 10 Liberty
The Cates Law Firm, 72.5 B 10 Swansea
Lowther Johnson Attorneys at Law, LLC 36.5 F 10 Springfield
Attorney Roster 1 found
NameLocationPractice
Office Locations 1 offices
Headquarters
Independence, MO
14801 East 42nd Street South Suite 100, 64055

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