64C+
Sophistication Index

Aull, Giorza, Worthington, Hamilton & Heimsoth, LLC

HQ Lexington, MO#1 of 3 Attorneys 4 aswghlaw.com Tel +1-660-251-4138
Criminal Law Family Law Personal Injury -- Plaintiff Criminal Law - Federal (White Collar Crime) Motor Vehicle Accidents -- Plaintiff DUI Drug Charges Sex Crimes +11

Aull, Giorza, Worthington, Hamilton & Heimsoth, LLC is a Lexington, Missouri-based personal injury firm running 11 technologies across 9 categories. Key investments include Adobe Launch for analytics, All in One SEO for seo & Invoca for call tracking. The firm handles Criminal Law, Family Law, Personal Injury -- Plaintiff, Criminal Law - Federal (White Collar Crime) cases. Within the Conversion-Focused Firms segment (5,831 firms), Aull, Giorza, Worthington, Hamilton & Heimsoth, LLC ranks #2729 and outperforms 53% of peers on technology adoption.

Market Segment View segment →
Conversion-Focused Firms 5831 firms
53.2% Percentile
#2729 Rank in segment
60.6 Segment avg SI

Firms with a balanced approach across awareness, engagement, and conversion but lacking retention strategies.

Technology Stack 11 tools detected
Call Tracking 1
CMS 1
Page Builder 1
Performance 1
Programming Language 1
PHP
Structured Data 1
UI Framework 1
Tech Investment Profile vs. peer average
Analytics Advertising Intake CRM / Case SEO Email Content Platform This firmPeer avg
Gap Analysis vs. segment centroid
Analytics
ahead
Advertising
behind
Intake
behind
CRM / Case
behind
SEO
ahead
Email
behind
Content
on-par
Platform
behind
Your firm Segment avg
True Competitors by tech DNA similarity
FirmScoreSimilaritySegment
raulrudyrodriguezlaw.com 64.0 100.0% Conversion-Focused Firms
Collier Socks LLP 64.0 100.0% Conversion-Focused Firms
davidbarberlaw.com 64.0 100.0% Conversion-Focused Firms
tilchinandhallpc.com 64.0 100.0% Conversion-Focused Firms
husserandhusser.com 64.0 100.0% Conversion-Focused Firms
branickanddevenzio.com 64.0 100.0% Conversion-Focused Firms
waycasterlaw.co 64.0 100.0% Conversion-Focused Firms
mfriedlaw.com 64.0 100.0% Conversion-Focused Firms
Funnel Coverage 2/4 stages
Awareness
40%
All in One SEO
Engagement
0%
Conversion
40%
Invoca
Retention
0%
3 enterprise-grade tools conversion stack (Invoca)
Technology Opportunities used by peers
Google Analytics
72.5% of Conversion-Focused Firms
Microsoft 365
55.6% of Conversion-Focused Firms
Google Tag Manager
51.9% of Conversion-Focused Firms
Google Workspace
50.2% of Conversion-Focused Firms
CallRail
48.2% of Conversion-Focused Firms
Local Competitors same state, similar size
FirmScoreGradeAttysCity
64.0 C+ 4 Lexington you
The Dixon Injury Firm 74.0 B 10 Saint Louis
Krupp Law Firm 0.0 F 10 Saint Louis
Aramjoo Law Firm 82.3 A- 10 Liberty
The Cates Law Firm, 72.5 B 10 Swansea
Lowther Johnson Attorneys at Law, LLC 36.5 F 10 Springfield
Attorney Roster 1 found
NameLocationPractice
Office Locations 1 offices
Headquarters
Lexington, MO
108 South 11th Street Suite 280, 64067-1389

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