36F
Sophistication Index

Automobile Club of Southern California

The Automobile Club of Southern California is the Southern California affiliate of the American Automobile Association (AAA) federation of motor clubs. The Auto Club was founded on December 13, 1900, …

HQ Costa Mesa, CA#14 of 36 Attorneys 1 aaa-calif.com Tel 9513043077 Est. 2003
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Automobile Club of Southern California is a Costa Mesa, California-based personal injury firm running 5 technologies across 4 categories. Key investments include Salesforce for crm, Litify for case management & SendGrid for email marketing. Automobile Club of Southern California is part of the Retention Innovators segment, a group of 1,852 firms with similar technology investment patterns.

Market Segment View segment →
Retention Innovators 1852 firms
28.0% Percentile
#1331 Rank in segment
52.3 Segment avg SI

Firms with a strong toolset supporting retention, alongside moderate awareness and engagement.

Technology Stack 5 tools detected
Case Management 1
Litify
CRM 1
Salesforce
Email Infrastructure 2
Google Workspace Microsoft 365
Email Marketing 1
SendGrid
Tech Investment Profile vs. peer average
Analytics Advertising Intake CRM / Case SEO Email Content Platform This firmPeer avg
Gap Analysis vs. segment centroid
Analytics
behind
Advertising
behind
Intake
behind
CRM / Case
ahead
SEO
behind
Email
ahead
Content
behind
Platform
behind
Your firm Segment avg
True Competitors by tech DNA similarity
FirmScoreSimilaritySegment
Thomas 48.5 100.0% Retention Innovators
Westmarine 55.0 99.8% Retention Innovators
Acadianainsuranceadvisor 9.5 99.2% Minimalist Tech Users
Birimoinsurance 20.0 99.2% Retention Innovators
Alameda County Bar Association 59.0 99.2% Retention Innovators
KINTZELE LAW GROUP 20.0 99.2% Retention Innovators
INGERMAN & HORWITZ 10.5 99.2% Minimalist Tech Users
kcaccidentattorneys.com 0.0 99.2% Minimalist Tech Users
Funnel Coverage 1/4 stages
Awareness
0%
Engagement
0%
Conversion
0%
Retention
60%
Salesforce · SendGrid
retention stack (Salesforce, SendGrid)
Technology Opportunities used by peers
Google Analytics
66.8% of Retention Innovators
WordPress
63.4% of Retention Innovators
Google Tag Manager
48.3% of Retention Innovators
Facebook Pixel
29.0% of Retention Innovators
Google reCAPTCHA
23.4% of Retention Innovators
Local Competitors same state, similar size
FirmScoreGradeAttysCity
Automobile Club of Southern California 35.5 F 1 Costa Mesa you
Law Ofc Kim James Kakadelas 13.5 F 10 Carlsbad
Foldenauer Law Group, Aplc 20.0 F 10 San Diego
Raymond E. Frost & Associates 0.0 F 10 Fremont
DP Injury Attorneys 55.5 C 10 San Diego
Singleton Schreiber 68.3 B- 10 Tustin
Office Locations 1 offices
Headquarters
Costa Mesa, CA
3333 Fairview Road, 92626

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