20F
Sophistication Index

Spotts Fain PC

Spotts Fain is a law firm focused on providing innovative and cost effective advice and assistance to businesses with interests in Virginia and beyond.

HQ Richmond, VA#44 of 64 Attorneys 1 spottsfain.com Tel 8046972000 Est. 1988
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Spotts Fain PC is a Richmond, Virginia-based personal injury firm running 6 technologies across 4 categories. Key investments include LinkedIn Insight for analytics, Font Awesome for fonts & PHP for programming language. Ranked #488 among 7,198 firms in the Awareness-Only Firms segment, Spotts Fain PC outperforms 93% of PI firms nationally on technology investment.

Market Segment View segment →
Awareness-Only Firms 7198 firms
93.2% Percentile
#488 Rank in segment
13.0 Segment avg SI

Firms investing in tools primarily for brand awareness without engaging or converting clients.

Technology Stack 6 tools detected
Analytics 1
LinkedIn Insight
Fonts 2
Font Awesome Google Fonts
Programming Language 1
PHP
UI Framework 2
Bootstrap Tailwind CSS
Tech Investment Profile vs. peer average
Analytics Advertising Intake CRM / Case SEO Email Content Platform This firmPeer avg
Gap Analysis vs. segment centroid
Analytics
ahead
Advertising
behind
Intake
behind
CRM / Case
behind
SEO
behind
Email
behind
Content
behind
Platform
behind
Your firm Segment avg
True Competitors by tech DNA similarity
FirmScoreSimilaritySegment
Canyonstateinsurance 14.5 100.0% Awareness-Only Firms
Midwestbenefitsolutions 15.5 100.0% Awareness Leaders
Clarksvilleinsurance 9.5 100.0% Awareness-Only Firms
Locator Acg Aaa 14.5 100.0% Awareness-Only Firms
Locations Veloxinsurance 19.5 100.0% Awareness Leaders
Donet, McMillan & Trontz, P.A. 14.5 100.0% Awareness-Only Firms
hymanlawoffices.com 4.0 100.0% Minimalist Tech Users
Ezequieldominguez Website3 9.5 100.0% Awareness-Only Firms
Funnel Coverage 1/4 stages
Awareness
40%
LinkedIn Insight
Engagement
0%
Conversion
0%
Retention
0%
Technology Opportunities used by peers
Google Analytics
75.7% of Awareness-Only Firms
Microsoft 365
48.7% of Awareness-Only Firms
WordPress
43.9% of Awareness-Only Firms
Google Workspace
43.6% of Awareness-Only Firms
Google Tag Manager
24.7% of Awareness-Only Firms
Local Competitors same state, similar size
FirmScoreGradeAttysCity
Spotts Fain PC 20.0 F 1 Richmond you
The Law Offices of Daniel L. Crandall & Associates 84.3 A- 10 Roanoke
Barney Injury Law 12.0 F 9 Virginia Beach
Alex Taylor Law, PLC 20.0 F 9 Richmond
Blankingship & Keith 9.5 F 9 Fairfax
Correll Law Firm, PLC 50.0 C- 9 Winchester
Office Locations 1 offices
Headquarters
Richmond, VA
411 East Franklin Street, 23219

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Misty
Misty Firm Data Analyst Top Law Dog