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Sophistication Index

Robertson & Fendt, LLC

HQ Northfield, NJ#4 of 4 Attorneys 1 robfenlaw.com
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Robertson & Fendt, LLC is a Northfield, New Jersey-based personal injury firm running 8 technologies across 7 categories. Key investments include WordPress for cms, Microsoft 365 for email infrastructure & Font Awesome for fonts. Within the Minimalist Tech Users segment (10,175 firms), Robertson & Fendt, LLC ranks #3622 and outperforms 64% of peers on technology adoption.

Market Segment View segment →
Minimalist Tech Users 10175 firms
64.4% Percentile
#3622 Rank in segment
2.2 Segment avg SI

Firms with minimal tool investment and no active marketing funnel stages.

Technology Stack 8 tools detected
CMS 1
WordPress
Email Infrastructure 1
Microsoft 365
Fonts 2
Font Awesome Google Fonts
JS Library 1
jQuery
Maps 1
Google Maps
Programming Language 1
PHP
UI Framework 1
Tailwind CSS
Tech Investment Profile vs. peer average
Analytics Advertising Intake CRM / Case SEO Email Content Platform This firmPeer avg
Gap Analysis vs. segment centroid
Analytics
behind
Advertising
behind
Intake
behind
CRM / Case
behind
SEO
behind
Email
on-par
Content
ahead
Platform
behind
Your firm Segment avg
True Competitors by tech DNA similarity
FirmScoreSimilaritySegment
Scroggins Law Group 30.5 100.0% Engagement Specialists
Welborn Sullivan Meck & Tooley PC 28.0 100.0% Retention Innovators
Futurewiseinsurance 49.0 100.0% Retention Innovators
Dorta Law 24.0 100.0% Engagement Specialists
Lhbrennerins 28.0 100.0% Engagement Specialists
Titlenowfl 24.0 100.0% Engagement Specialists
Peralez Franz LLP 0.0 100.0% Minimalist Tech Users
Ls Law 0.0 100.0% Minimalist Tech Users
Funnel Coverage 0/4 stages
Awareness
0%
Engagement
0%
Conversion
0%
Retention
0%
Technology Opportunities used by peers
Google Workspace
39.9% of Minimalist Tech Users
Wix
12.9% of Minimalist Tech Users
Sentry
11.7% of Minimalist Tech Users
Local Competitors same state, similar size
FirmScoreGradeAttysCity
Robertson & Fendt, LLC 0.0 F 1 Northfield you
Kim, Lim & Partners 64.0 C+ 10 Suite 305
Todd J. Leonard Law Firm 76.8 B+ 10 Denville
Dummit Fradin 10.5 F 10 Mt. Laurel
Kates Nussman Ellis Earle & Landolfi LLP 64.0 C+ 10 Hackensack
Law Offices of Thomas Carroll Blauvelt, LLC 77.0 B+ 10 Woodbridge
Office Locations 1 offices
Headquarters
Northfield, NJ
1015 New Road, Suite C

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Misty
Misty Firm Data Analyst Top Law Dog