22F
Sophistication Index

Purcell, Krug & Haller

Purcell, Krug & Haller is a full-service AV rated* law firm with offices in Harrisburg, Pennsylvania, and Hershey, Pennsylvania. A substantial client base is referred to our firm by previous clients a…

HQ Hershey, PA#1 of 1 Attorneys 2 pkh.com Tel +1-717-234-4178
Family Law Bankruptcy Law Divorce Probate & Estate Administration Real Estate Law Alternative Dispute Resolution Child Support Collections +13

Purcell, Krug & Haller is a Hershey, Pennsylvania-based personal injury firm running 11 technologies across 9 categories. Key investments include Contact Form 7 for forms, WordPress for cms & Microsoft 365 for email infrastructure. The firm handles Family Law, Bankruptcy Law, Divorce, Probate & Estate Administration cases. Within the Engagement Specialists segment (2,353 firms), Purcell, Krug & Haller ranks #807 and outperforms 66% of peers on technology adoption.

Market Segment View segment →
Engagement Specialists 2353 firms
65.7% Percentile
#807 Rank in segment
19.7 Segment avg SI

Firms that focus on client engagement without significant awareness or conversion efforts.

Technology Stack 11 tools detected
CMS 1
Email Infrastructure 1
Forms 1
JS Library 1
Programming Language 1
PHP
Security 1
UI Framework 2
Video Hosting 1
Tech Investment Profile vs. peer average
Analytics Advertising Intake CRM / Case SEO Email Content Platform This firmPeer avg
Brand Identity extracted from site
#21202e header bg
Body Open Sans%3A300%2C400%2C600%2C700%2C800%7Citalic%7CCourgette
Fonts Open Sans%3A300%2C400%2C600%2C700%2C800%7Citalic%7CCourgette
Gap Analysis vs. segment centroid
Analytics
behind
Advertising
behind
Intake
behind
CRM / Case
behind
SEO
behind
Email
on-par
Content
on-par
Platform
ahead
Your firm Segment avg
Firms with Similar Tech
FirmScoreSimilaritySegment
Grantskolnick 22.5 99.4% Engagement Specialists
oclaborlaw.com 18.5 99.0% Engagement Specialists
Goldberg Law 18.5 98.7% Engagement Specialists
Gonzalez & Garcia APC 22.5 98.7% Engagement Specialists
The Lipp Firm 28.0 98.7% Basic Tech Adopters
michigancityinjurylaw.com 22.5 98.5% Engagement Specialists
Holland Law Group 18.5 98.5% Engagement Specialists
Rothstein, Mandell, Strohm, Halm & Cipriani, P.A. 17.5 98.5% Engagement Specialists
Funnel Coverage 1/4 stages
Awareness
0%
Engagement
60%
Contact Form 7 · YouTube
Conversion
0%
Retention
0%
Technology Opportunities used by peers
Google Workspace
37.0% of Engagement Specialists
Elementor
21.0% of Engagement Specialists
Slider Revolution
18.5% of Engagement Specialists
Gravity Forms
18.3% of Engagement Specialists
WPBakery
14.7% of Engagement Specialists
Local Competitors same state, similar size
FirmScoreGradeAttysCity
22.5 F 2 Hershey you
ARM Lawyers 44.3 D 10 Stroudsburg
Begley, Carlin & Mandio, 34.5 F 10 Langhorne
Metzger Wickersham 33.0 F 10 Harrisburg
Eckell, Sparks, Levy, Auerbach, Monte, Sloane, Matthews & Auslander, P.C. 67.5 B- 10 Media
Feather Law Group LLC 17.5 F 10 Harrisburg
Attorney Roster 1 found
NameLocationPractice
Office Locations 1 offices
Headquarters
Hershey, PA
1099 W. Governor Road, 17033

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Misty Firm Data Analyst Top Law Dog