32F
Sophistication Index

Macdonald & Cody

HQ San Diego, CA#106 of 286 Attorneys 1 macdonaldcody.com Tel 9518773299

Macdonald & Cody is a San Diego, California-based personal injury firm running 11 technologies across 9 categories. Key investments include Contact Form 7 for forms, WordPress for cms & Mimecast for email security. Ranked #198 among 2,353 firms in the Engagement Specialists segment, Macdonald & Cody outperforms 92% of PI firms nationally on technology investment.

Market Segment View segment →
Engagement Specialists 2353 firms
91.6% Percentile
#198 Rank in segment
19.7 Segment avg SI

Firms that focus on client engagement without significant awareness or conversion efforts.

Technology Stack 11 tools detected
CMS 1
Email Security 1
Forms 1
JS Library 1
Page Builder 2
Programming Language 1
PHP
Security 1
UI Framework 1
Tech Investment Profile vs. peer average
Analytics Advertising Intake CRM / Case SEO Email Content Platform This firmPeer avg
Gap Analysis vs. segment centroid
Analytics
behind
Advertising
behind
Intake
behind
CRM / Case
behind
SEO
behind
Email
behind
Content
on-par
Platform
ahead
Your firm Segment avg
Firms with Similar Tech
FirmScoreSimilaritySegment
Law Offices of Peter Alfert, PC 32.0 99.5% Engagement Specialists
Smolen & Roytman 32.0 99.1% Engagement Specialists
Jones Kelleher LLP 41.5 98.4% Basic Tech Adopters
Goldshaw Greenblatt Pierce LLC 28.0 98.4% Engagement Specialists
Dornfeld & Nasis, LLP 41.5 98.4% Basic Tech Adopters
CTSC LAW - Callahan Thompson Sherman & Caudill 28.0 98.2% Engagement Specialists
arrowoodllp.com 32.0 98.2% Engagement Specialists
Rosenn Jenkins & Greenwald LLP 41.5 98.0% Basic Tech Adopters
Funnel Coverage 1/4 stages
Awareness
0%
Engagement
40%
Contact Form 7
Conversion
0%
Retention
0%
Technology Opportunities used by peers
Microsoft 365
49.8% of Engagement Specialists
Google Workspace
37.0% of Engagement Specialists
Gravity Forms
18.3% of Engagement Specialists
YouTube
16.0% of Engagement Specialists
WPBakery
14.7% of Engagement Specialists
Local Competitors same state, similar size
FirmScoreGradeAttysCity
32.0 F 1 San Diego you
Raymond E. Frost & Associates 0.0 F 10 Fremont
Law Ofc Kim James Kakadelas 13.5 F 10 Carlsbad
DP Injury Attorneys 55.5 C 10 San Diego
Foldenauer Law Group, Aplc 20.0 F 10 San Diego
Singleton Schreiber 68.3 B- 10 Tustin
Office Locations 1 offices
Headquarters
San Diego, CA
3400 Central Ave Ste 300, 92506-2164

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Misty
Misty Firm Data Analyst Top Law Dog