25F
Sophistication Index

Goodwin Procter LLP

Goodwin Procter is a multinational law firm headquartered in Boston, with offices around the world. The firm focuses on complex transactional work, high stakes litigation and advisory services in matt…

HQ Redwood City, CA#2 of 6 Attorneys 1 goodwinprocter.com Tel 6507523100

Goodwin Procter LLP is a Redwood City, California-based personal injury firm running 7 technologies across 6 categories. Key investments include OneTrust for compliance, Microsoft 365 for email infrastructure & Mimecast for email security. Ranked #56 among 10,175 firms in the Minimalist Tech Users segment, Goodwin Procter LLP outperforms 100% of PI firms nationally on technology investment.

Market Segment View segment →
Minimalist Tech Users 10175 firms
99.5% Percentile
#56 Rank in segment
2.2 Segment avg SI

Firms with minimal tool investment and no active marketing funnel stages.

Technology Stack 7 tools detected
Compliance 1
Email Infrastructure 1
Email Security 1
Fonts 1
JS Framework 2
UI Framework 1
Tech Investment Profile vs. peer average
Analytics Advertising Intake CRM / Case SEO Email Content Platform This firmPeer avg
Gap Analysis vs. segment centroid
Analytics
behind
Advertising
behind
Intake
behind
CRM / Case
behind
SEO
behind
Email
ahead
Content
behind
Platform
ahead
Your firm Segment avg
True Competitors by tech DNA similarity
FirmScoreSimilaritySegment
Aflac 25.0 100.0% Minimalist Tech Users
Hogan Lovells 25.0 100.0% Minimalist Tech Users
Modernshoreins 4.0 100.0% Minimalist Tech Users
Coveredca 0.0 100.0% Minimalist Tech Users
Enbridge Inc 14.5 100.0% Minimalist Tech Users
Adeccogroup 10.5 100.0% Minimalist Tech Users
Van Ness Feldman LLP 14.5 100.0% Minimalist Tech Users
hdm.legal 0.0 100.0% Minimalist Tech Users
Funnel Coverage 0/4 stages
Awareness
0%
Engagement
0%
Conversion
0%
Retention
0%
Technology Opportunities used by peers
Google Workspace
39.9% of Minimalist Tech Users
WordPress
25.8% of Minimalist Tech Users
Wix
12.9% of Minimalist Tech Users
Sentry
11.7% of Minimalist Tech Users
Local Competitors same state, similar size
FirmScoreGradeAttysCity
25.0 F 1 Redwood City you
Law Ofc Kim James Kakadelas 13.5 F 10 Carlsbad
Foldenauer Law Group, Aplc 20.0 F 10 San Diego
Raymond E. Frost & Associates 0.0 F 10 Fremont
DP Injury Attorneys 55.5 C 10 San Diego
Singleton Schreiber 68.3 B- 10 Tustin
Office Locations 1 offices
Headquarters
Redwood City, CA
601 Marshall St, 94063-1621

Is this your firm?

Claim your profile to update your information and access premium competitive intelligence.

Claim goodwinprocter.com →
Misty
Misty Firm Data Analyst Top Law Dog