42D
Sophistication Index

Farmers Insurance

Farmers Insurance Group, commonly known as Farmers, is an American insurer offering a wide range of insurance products for vehicles, homes, and small businesses. With over 48,000 agents and 21,000 emp…

Attorneys 1 farmersinsurance.com Tel +1 800-451-0797 Est. 1928
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Farmers Insurance is a California-based personal injury firm running 8 technologies across 8 categories. Key investments include Apple Business Chat for chat & intake, OneTrust for compliance & Adobe Creative Cloud for design. Ranked #70 among 10,175 firms in the Minimalist Tech Users segment, Farmers Insurance outperforms 99% of PI firms nationally on technology investment.

Market Segment View segment →
Minimalist Tech Users 10175 firms
99.3% Percentile
#70 Rank in segment
2.2 Segment avg SI

Firms with minimal tool investment and no active marketing funnel stages.

Technology Stack 8 tools detected
Chat & Intake 1
Apple Business Chat
Compliance 1
OneTrust
design 1
Adobe Creative Cloud
documents 1
DocuSign
Email Infrastructure 1
Google Workspace
Email Security 1
Proofpoint
project_management 1
Atlassian
video_conferencing 1
Cisco Webex
Tech Investment Profile vs. peer average
Analytics Advertising Intake CRM / Case SEO Email Content Platform This firmPeer avg
Gap Analysis vs. segment centroid
Analytics
behind
Advertising
behind
Intake
ahead
CRM / Case
behind
SEO
behind
Email
ahead
Content
behind
Platform
ahead
Your firm Segment avg
Firms with Similar Tech
FirmScoreSimilaritySegment
Altria 28.0 100.0% Minimalist Tech Users
Blank Rome LLP 14.5 100.0% Minimalist Tech Users
Domain Hub LLC 14.5 100.0% Minimalist Tech Users
Solsticebenefits 14.5 100.0% Minimalist Tech Users
Zurichna 29.0 100.0% Minimalist Tech Users
Duane Morris Llp. 14.5 100.0% Minimalist Tech Users
encompass-ins.com 14.5 100.0% Minimalist Tech Users
geicomail.com 14.5 100.0% Minimalist Tech Users
Funnel Coverage 1/4 stages
Awareness
0%
Engagement
40%
Apple Business Chat
Conversion
0%
Retention
0%
2 enterprise-grade tools
Technology Opportunities used by peers
Microsoft 365
51.8% of Minimalist Tech Users
WordPress
25.8% of Minimalist Tech Users
Wix
12.9% of Minimalist Tech Users
Sentry
11.7% of Minimalist Tech Users
Local Competitors same state, similar size
FirmScoreGradeAttysCity
Farmers Insurance 42.5 D 1 you
Raymond E. Frost & Associates 0.0 F 10 Fremont
Law Ofc Kim James Kakadelas 13.5 F 10 Carlsbad
DP Injury Attorneys 55.5 C 10 San Diego
Foldenauer Law Group, Aplc 20.0 F 10 San Diego
Singleton Schreiber 68.3 B- 10 Tustin
Office Locations 1 offices
Headquarters
Sunnyvale, CA

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Misty Firm Data Analyst Top Law Dog