28F
Sophistication Index

The Elrod Firm

The Elrod Firm is an Arkansas estate planning and elder law firm that specializes in asset protection, Medicaid, veterans benefits, estate planning, probate, and guardianship. They offer resources suc…

HQ Bryant, AR#1 of 1 elrodfirm.com Tel +1 501-847-1311
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The Elrod Firm is a Bryant, Arkansas-based personal injury firm running 10 technologies across 9 categories. Key investments include ActiveCampaign for email marketing, WordPress for cms & Microsoft 365 for email infrastructure. The Elrod Firm is part of the Retention Innovators segment, a group of 1,852 firms with similar technology investment patterns.

Market Segment View segment →
Retention Innovators 1852 firms
13.5% Percentile
#1597 Rank in segment
52.3 Segment avg SI

Firms with a strong toolset supporting retention, alongside moderate awareness and engagement.

Technology Stack 10 tools detected
CMS 1
Email Infrastructure 1
Email Marketing 1
JS Library 1
Page Builder 1
Programming Language 1
PHP
Security 1
UI Framework 1
Tech Investment Profile vs. peer average
Analytics Advertising Intake CRM / Case SEO Email Content Platform This firmPeer avg
Gap Analysis vs. segment centroid
Analytics
behind
Advertising
behind
Intake
behind
CRM / Case
behind
SEO
behind
Email
on-par
Content
ahead
Platform
ahead
Your firm Segment avg
True Competitors by tech DNA similarity
FirmScoreSimilaritySegment
GKG Law 28.0 100.0% Engagement Specialists
arrowoodllp.com 32.0 100.0% Engagement Specialists
Myprestoninsurance 4.0 100.0% Minimalist Tech Users
Guerrero Wood Law 24.0 100.0% Engagement Specialists
Pietras Saracino Smith & Meeks, LLP 24.0 100.0% Engagement Specialists
Wildfirelawcenter 20.0 100.0% Engagement Specialists
Parkwestinsurance 4.0 100.0% Minimalist Tech Users
Bowman Jarashow Law LLC 21.5 100.0% Engagement Specialists
Funnel Coverage 1/4 stages
Awareness
0%
Engagement
0%
Conversion
0%
Retention
40%
ActiveCampaign
retention stack (ActiveCampaign)
Technology Opportunities used by peers
Google Analytics
66.8% of Retention Innovators
Google Workspace
58.3% of Retention Innovators
Google Tag Manager
48.3% of Retention Innovators
Facebook Pixel
29.0% of Retention Innovators
SendGrid
26.6% of Retention Innovators
Local Competitors same state, similar size
FirmScoreGradeAttysCity
28.0 F — Bryant you
Rainwater, Holt & Sexton, P.A. 79.5 B+ 16 Little Rock
Brad Hendricks Law 24.0 F 10 Little Rock
Reddick Law, PLLC 45.0 D 8 Little Rock
Catterlin & Arnold Law Firm 64.0 C+ 6 Lowell
Elliott & Smith Law Firm 35.5 F 6 Fayetteville
Office Locations 1 offices
Headquarters
Bryant, AR
22461 Interstate 30 Frontage Road, 72022

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